RustyHands

Overview

RustyHands is your go-to YouTube channel for breathing new life into forgotten tech! With a dedicated following of over 1.5 million subscribers, RustyHands transforms broken gadgets, especially vintage phones, into working pieces of art. They've carved a unique niche, blending the nostalgia of retro technology with the satisfaction of DIY restoration. Ranking in the top 99% globally at #43,293, RustyHands is making waves with their captivating content.

Performance At A Glance

RustyHands is seeing steady growth, with a 0.65% increase in subscribers over the past month, and 1.29% over the last 90 days. Their global ranking puts them in the top 99% of all creators, and their country and language rankings tell a similar story. Their fans are clearly engaged, with an average engagement rate of 1.28% across all content. CreatorDB gives them a score of 57/100, suggesting there's room to further optimize their content strategy and boost their overall impact.

What They Create

RustyHands specializes in restoring vintage and broken technology, primarily focusing on phones. Their YouTube channel is a mix of longer-form videos showcasing detailed restoration processes and shorter, snappy Shorts that highlight specific moments or discoveries. A recent video, "Found a broken phone in a junkyard || Restoration phone from trash," garnered over 10,000 views and a solid 3.09% engagement rate, demonstrating the audience's appetite for their signature restoration projects. Many Shorts focus on finding phones in unexpected places, like "Found phone in the trash #phone #found #restoration," which gained almost 25,000 views. The blend of detailed restoration and quick, engaging finds makes their content stand out.

Why They're Great & Where They Can Grow

RustyHands excels at tapping into the nostalgia for vintage technology and the satisfying process of restoration. Their skills in repair and their unique niche is a major strength, as is their ability to create both in-depth videos and short-form content. An opportunity for growth lies in exploring collaborations with other tech or DIY creators to reach new audiences. They could also consider expanding into live streams of restoration projects, allowing for real-time interaction with their community.

Bottom Line

For brands looking for a partner who can connect with a passionate audience interested in tech, DIY, and vintage items, RustyHands is an excellent choice. RustyHands could explore advanced SEO tactics to further improve their search rankings and reach new viewers.