Mister Key

Overview

Mister Key is a verified YouTube and Instagram creator with a knack for gaming content, particularly within the Sandbox and GTA 5 worlds. He's built a loyal following of nearly 2.8 million subscribers by blending gameplay with comedy and adventure. Ranking in the top 99% of English-speaking creators globally, Mister Key entertains a broad audience with his engaging videos and reels. He is based in Russia and makes content for a worldwide audience.

Performance At A Glance

Mister Key's audience is substantial and steadily growing. While his 30-day growth is a solid 1.09%, his 90-day growth of 4.10% shows strong momentum. His global ranking places him in the top 92% of all creators, and within Russia, he's in the top 84%. His fans are super engaged with his content, boasting an impressive average engagement rate of 3.59%. This consistent engagement is reflected in his strong CreatorDB score of 80/100, showing he consistently delivers quality content that resonates with his audience.

What They Create

Mister Key dives deep into the gaming world, creating a mix of YouTube videos and shorts, along with Instagram posts and Reels. He focuses heavily on "Sandbox" games like GTA 5 and BeamNG.drive, often adding a comedic twist or an adventurous storyline. For example, his recent video "DEMOGORGON ARMY INVADED LOS SANTOS in GTA 5!" racked up over 878,000 views, showcasing his ability to tap into trending themes. Another recent hit, "Dad Took Me on HIGHWAY PATROL in BeamNG.drive!" shows his knack for creating engaging scenarios. His content stands out due to his creative storylines, often incorporating mods and unique challenges within the games he plays.

Why They're Great & Where They Can Grow

Mister Key excels at crafting engaging narratives within his gameplay, creating a "story" around his gaming experiences. He's also great at capitalizing on popular trends and game mods, as seen with his Demogorgon GTA 5 videos. His consistent engagement rates show that he understands what his audience wants. An exciting opportunity for Mister Key could be collaborating with other gaming creators to broaden his reach. He could also explore diversifying his content by creating longer-form, narrative-driven series within his chosen games.

Bottom Line

For brands looking to partner with a gaming creator, Mister Key offers a large, engaged audience and a proven track record. For Mister Key himself, experimenting with new content formats and collaborations could be the key to further growth and audience diversification.