Overview

"The Knowledge," a verified creator on YouTube and Instagram, is bringing fascinating insights to over 6.4 million Hindi-speaking followers. They dive deep into topics spanning education, natural science, and even world religions, offering a unique blend of informative and thought-provoking content. While their global ranking sits at #1,793,516, their dedication to providing knowledge in Hindi sets them apart, making them a valuable voice in the Indian online space.

Performance At A Glance

While "The Knowledge" boasts a massive following of over 6.4 million, their growth has plateaued recently, showing a 0% change over the last 7, 30, and 90 days. They're a big fish in the Hindi-speaking content pond, ranking in the top 99% of creators using the language. Their fans are pretty engaged, with an average engagement rate of 2.26% across their content. CreatorDB gives them a score of 43 out of 100, suggesting there's room to boost their overall performance.

What They Create

"The Knowledge" primarily produces YouTube videos, totaling 221. They've also dabbled in YouTube Shorts (2) and have a small presence on Instagram with posts (6) and reels (12). Recent videos cover intriguing topics like the history of Greenland ( "Real History of Greenland - छोटे Denmark ने कैसे हड़प लिया पूरा Greenland!"), the reality revealed by NASA's night images ("NASA की Night Image ने देशों की हकीकत दिखा दी | Satellite View से खुला बड़ा सच "), and even the mysteries of the human body ("मानव शरीर के 6 ऐसे राज़, जिन पर आज भी साइंस चुप है (6 Unbelievable Mystery of Human Body)"). Some videos, like "अगर हमें God Vision मिल जाए, तो यूनिवर्स कैसा दिखेगा?" and "आप पर Experiment हो रहे है, और आप को पता भी नहीं है।" achieve higher engagement rates, suggesting a strong interest in more philosophical or conspiratorial topics. Their content stands out by translating complex scientific and historical topics into easily digestible Hindi videos.

Why They're Great & Where They Can Grow

"The Knowledge" excels at simplifying complex topics, creating engaging video content, and reaching a large Hindi-speaking audience. An exciting opportunity would be to explore shorter, more frequent content formats like YouTube Shorts and Instagram Reels to increase visibility and engagement. Collaborating with other educational creators in India could also significantly boost their reach and cross-promote their channel.

Bottom Line

For brands looking to connect with an educated and curious Indian audience, "The Knowledge" offers a valuable partnership opportunity. For "The Knowledge" themselves, focusing on diversifying content formats and exploring collaborations could be key to reigniting growth and reaching an even wider audience.