ToyStation

Overview

ToyStation is a Vietnamese-speaking creator specializing in all things fun, especially toys and gaming! With a massive following of over 3.6 million fans primarily on YouTube, they're a go-to source for reviews, unboxings, and entertaining content related to trending toys, consoles, and games. While their global ranking sits at #2,085,231, they're a significant voice in Vietnam's online space, ranking within the top 80% of creators in the country. ToyStation's verified status across platforms adds to their credibility and influence within the community.

Performance At A Glance

ToyStation has a thriving community of 3.6 million followers, and they're steadily growing! While their 30-day growth sits at 0.47%, they've seen a growth of 1.75% over the last 90 days. Their fans are super engaged with their content, boasting an average engagement rate of 3.46% – that's pretty impressive! Their CreatorDB score is a solid 88/100, showing they're doing a fantastic job creating quality content that resonates with their audience. They rank within the top 80% in their country and 83% for Vietnamese speaking channels, so they have a strong local presence.

What They Create

ToyStation creates a variety of content, from longer YouTube videos and Shorts to Instagram posts and TikToks. Their core content revolves around the "Entertainment," "Reel Creator" and "Others" categories, with a strong focus on "Toys," "Consoles," and product "Reviews." A recent hit YouTube video titled "Mình quay lại với LEGO Minifigures vì Series 28 này trọn bộ thú mới 2026 ToyStation 1010" showcasing LEGO Minifigures generated over 95,000 views. Their YouTube Shorts are doing well too, like the "Blue Eyes White Dragon Lamp" short, which pulled in over 98,000 views and a high engagement rate. What makes ToyStation's content stand out is their Vietnamese language focus and their ability to tap into popular trends within the toy and gaming world.

Why They're Great & Where They Can Grow

ToyStation excels at creating engaging video content, particularly on YouTube. Their focus on toys and gaming resonates strongly with their audience, and they clearly understand what their viewers are interested in. Their consistent posting schedule helps to maintain a steady stream of content. To further boost their reach, they could explore collaborating with other creators in the Vietnamese gaming or toy space. They could also dive deeper into specific niches within the toy category to attract an even more targeted audience.

Bottom Line

ToyStation is a fantastic partner for brands looking to connect with Vietnamese-speaking audiences interested in toys and gaming. For ToyStation, focusing on collaborative content and niche categories could be great ways to level up their content strategy and further grow their audience.