NileRed

Overview

NileRed is your go-to YouTube chemist, transforming complex science into captivating and accessible experiments. With a massive following of over 22 million, NileRed brings chemistry to life, from creating liquid nitrogen in absurd quantities to turning sand into explosive gas. This Canadian creator has carved a unique niche in the science and technology space, earning a global ranking of #34,685 and establishing themselves as a leading voice in educational content. Their ability to blend entertainment with education makes science genuinely fun for a broad audience.

Performance At A Glance

NileRed boasts a huge audience, but their growth has been relatively stable recently, showing a 0.44% increase over the last 30 days. While their global and regional rankings are good, there's room for improvement to climb even higher. What's truly impressive is their engagement rate. An average engagement rate of 8.16% shows that their fans are super engaged with their content, actively liking and commenting on their videos. Their CreatorDB score of 83/100 reflects their strong overall performance, highlighting their consistency and quality content.

What They Create

NileRed primarily creates YouTube videos and Shorts, with a small presence on Instagram and TikTok. Their content focuses on DIY science experiments, natural science explorations, and educational topics. A recent video, "Making liquid nitrogen from scratch (an absurd amount)", racked up over 8 million views, showcasing NileRed's knack for creating visually stunning and scientifically fascinating content. Another popular video shows how to turn regular sand into an explosive gas, demonstrating their talent for taking everyday materials and transforming them into something extraordinary. What makes their content stand out is the combination of scientific rigor, engaging presentation, and the sheer wow factor of their experiments.

Why They're Great & Where They Can Grow

NileRed excels at simplifying complex scientific concepts, producing visually captivating experiments, and maintaining a high level of engagement with their audience. They could explore more collaborations with other science communicators to reach new audiences. Also, expanding their presence on platforms like TikTok and Instagram with exclusive short-form content could help boost overall growth and engagement.

Bottom Line

For brands looking to partner with a science influencer, NileRed offers a massive, engaged audience and a strong reputation for quality content. For NileRed, focusing on consistent uploads and exploring new content formats could help them climb the rankings and reach even more science enthusiasts.