Overview

Diandra Alkayyisa is a rising star creating engaging content on YouTube and Instagram, particularly known for her relatable vlogs, comedic sketches, and heartwarming family moments. With a dedicated fanbase of over 11 million followers, Diandra is making waves, placing her in the top 97% of creators globally (ranked #531,991) and the top 96% in Indonesia (ranked #26,751). Her content resonates deeply with audiences, making her a creator to watch in the People & Blogs space.

Performance At A Glance

While Diandra boasts a massive audience, her growth has been relatively flat recently. Over the last 90 days, she's seen a slight increase of 0.88%, indicating room for optimization. Her global and country rankings show significant potential for further growth. Her fans are pretty engaged with her content, at an average engagement rate of 0.45%. Diandra's CreatorDB score of 41/100 suggests there's still plenty of opportunity to level up her overall content strategy and platform optimization.

What They Create

Diandra’s content primarily revolves around vlogs, comedy shows, and web series, with a strong emphasis on family-friendly themes. She masterfully utilizes both long-form YouTube videos (235 videos) and short-form content like YouTube Shorts (554 shorts) and Instagram Reels (12 reels). A recent popular short, "Elip Gets Scolded by Aunt #shorts," garnered over 149,000 views and 1,500 likes, showcasing her ability to capture everyday moments with a comedic twist. Another successful short, "Berburu Telolet basuri #shorts", shows her ability to capture trending moments for high engagement. Diandra's strength lies in her relatable storytelling and ability to connect with audiences on a personal level.

Why They're Great & Where They Can Grow

Diandra excels at creating relatable, family-friendly content that resonates with a broad audience. Her comedic timing and ability to capture everyday moments are definite strengths. She's also great at leveraging trending topics, as seen with the "Telolet basuri" short. To further grow her reach, Diandra could explore more collaborations with other creators, particularly those in the comedy or family space. Further, increasing the frequency of Instagram Reels could drive more engagement on that platform, as she currently favors YouTube Shorts.

Bottom Line

Diandra Alkayyisa is a creator with a strong foundation and significant potential. For brands, she represents a great opportunity to reach a large and engaged audience, especially for family-oriented products or services. For Diandra, focusing on consistent content creation, collaborating with other creators, and optimizing her Instagram presence could unlock even greater success.