Overview

HandiWorks is a seriously talented creator bringing the art of crafting to a massive audience. With a focus on YouTube, they've amassed a following of over 1.8 million subscribers who are eager to learn everything from intricate embroidery techniques to clever DIY projects. While ranked in the top 96% of creators globally (at #709,555), HandiWorks is a true gem, sharing their passion for handmade artistry with the world. They’re a go-to resource for anyone looking to add a personal, creative touch to their lives.

Performance At A Glance

HandiWorks has a huge and dedicated following, and while their growth is currently steady at around 0.54% over the last 30 and 90 days, there's room to kick things up a notch! Globally, they're doing great, ranking in the top 96% of all creators. Their fans are pretty engaged, with an average engagement rate of 4.06% – that means people aren't just watching, they're actually loving the content! Their CreatorDB score is 59/100, showing they've got a solid foundation, but there's definitely potential to boost that score even higher with a few tweaks.

What They Create

HandiWorks is all about showing you how to make beautiful things. They primarily create detailed tutorial videos on YouTube, showcasing crafts like embroidery, sewing, and general DIY projects. They also dabble in YouTube Shorts and have even started exploring Instagram Reels. One recent video demonstrating the "Woven Wheel Technique for Fabric Edges" earned over 7,000 views, proving their audience is always hungry for new skills. Another standout is their "DIY Elastic Texture" video, which received a fantastic 7.63% engagement rate – people are clearly finding these techniques super useful! What makes HandiWorks special is their clear, easy-to-follow instructions and the sheer beauty of the finished products.

Why They're Great & Where They Can Grow

HandiWorks excels at creating high-quality, informative tutorials that are visually appealing. They're also great at tapping into popular crafting trends and techniques. Plus, their consistent content schedule keeps their audience engaged.

An exciting opportunity for HandiWorks would be to explore collaborations with other crafting influencers or brands. They could also consider expanding their presence on platforms like Pinterest to reach an even wider audience interested in DIY projects.

Bottom Line

For brands, HandiWorks offers a fantastic opportunity to connect with a highly engaged audience of crafting enthusiasts. For HandiWorks themselves, focusing on boosting Shorts engagement and exploring cross-platform promotion could lead to even greater success.