Телеканал Прямий

Overview

Телеканал Прямий is a Ukrainian-language news and politics channel based in the USA, making them a vital source of information for the Ukrainian diaspora and beyond. They provide a unique perspective on current events, often focusing on developments in Ukraine and their global impact. With a substantial YouTube presence, as their main platform, and over 8.5 million followers, they've carved out a significant space in the digital news landscape. While their global ranking is #34,794, placing them in the top 100%, their true strength lies in their ability to connect with a specific language community, holding the #8 spot among Ukrainian-language channels.

Performance At A Glance

While the channel experienced slight dips in growth over the last week and month, there's been positive growth over the past 90 days, indicating a solid foundation. Their global and country rankings place them within the top tier, a testament to their reach. Their average engagement rate of 1.99% shows that their fans are actively interacting with their content, which is fantastic! CreatorDB gives them a score of 58/100, suggesting there's room to optimize their content strategy and boost their overall performance.

What They Create

Телеканал Прямий primarily focuses on news and politics, delivering timely updates and in-depth analysis through YouTube videos. They also dabble in YouTube Shorts and Instagram posts/reels, expanding their reach across different formats. Looking at recent content, a video titled "💥БЕРЕЗА: Розкрито ТАЄМНУ ГРУ БАНКОВОЇ! Ось чому ПРИБРАЛИ МАЛЮКА! Путін готує НОВИЙ НАСТУП" (translated as "BEREZA: The SECRET GAME OF BANKOVA is Revealed! That's why MALYUK was REMOVED! Putin is preparing a NEW OFFENSIVE") generated impressive engagement, showcasing their ability to tap into trending topics with compelling narratives. Their content stands out because it delivers news and political analysis from a Ukrainian perspective, offering a voice often missing in mainstream media.

Why They're Great & Where They Can Grow

Телеканал Прямий excels at:

• Providing Ukrainian-language news: They fill a crucial niche for a specific audience.
• Creating timely content: They stay on top of current events.
• Generating high engagement: Some videos achieve exceptional engagement rates.

Exciting opportunities for growth include:

• Optimizing YouTube Shorts: Experimenting more with short-form content could attract a younger audience.
• Cross-promotion: Leverage Instagram more effectively to drive traffic to their YouTube channel.

Bottom Line

For brands looking to connect with a Ukrainian-speaking audience interested in news and politics, Телеканал Прямий presents a valuable partnership opportunity. For the channel itself, focusing on optimizing content for different platforms and experimenting with more engaging formats could significantly boost their CreatorDB score and overall reach.