Overview

Channel 24 is a major voice coming out of Bangladesh, delivering news and political insights to a massive audience. With over 16 million followers across YouTube, Instagram, and TikTok, they're a go-to source for Bengali-speaking viewers seeking up-to-date information on current events, politics, and culture. Their YouTube channel is the heart of their presence, offering a mix of longer news segments and shorter, snackable content. While their global ranking sits at #2,516,990, indicating room for growth, their strong local presence makes them a significant player in the Bangladeshi media landscape.

Performance At A Glance

Channel 24 boasts a huge following of over 16 million, and they're growing at a decent clip, with a 1.20% increase in followers over the last month. While their 7-day growth is currently flat, their 90-day growth shows a healthy upward trend at 3.83%. Their fans are pretty engaged, too, with an average engagement rate of 5.34%. That means people aren't just watching, they're liking, commenting, and sharing! CreatorDB gives them a score of 68/100, suggesting they're doing a good job, but there's always room to level up.

What They Create

Channel 24 dishes out a diverse mix of content, primarily focused on News & Politics, but also dipping into Sports and Media & Entertainment. They're active on YouTube with both traditional videos (365) and Shorts (84), plus they're experimenting with Instagram posts (23) and Reels (12), and even TikTok videos (34). A recent video titled "প্রার্থীতা ফিরে পেলেন বিএনপির কাজী রফিকুল ও রফিকুল ইসলাম বাচ্চু | BNP | Nomination | Channel 24" (Candidates Kazi Rafiqul and Rafiqul Islam Bachchu of BNP regain candidacy) garnered over 1,800 views and 63 likes, showcasing their ability to capture attention with timely political news. Their content stands out through its focus on providing information relevant to the daily lives of Bengali-speaking people, covering both local and universal news topics.

Why They're Great & Where They Can Grow

Channel 24 excels at delivering timely news, sparking engagement with political topics, and reaching a large Bengali-speaking audience. To further grow, they could experiment more with short-form content, especially on TikTok and Instagram Reels, to reach younger viewers. Collaborating with other prominent Bengali creators could also expand their reach and introduce them to new audiences.

Bottom Line

For brands looking to connect with a large and engaged Bengali-speaking audience, Channel 24 is a solid choice. For Channel 24 themselves, focusing on short-form video and exploring collaborations could be game-changers for boosting their global reach and overall engagement.