NU CHANNEL

Overview

NU CHANNEL is carving out a unique space online, captivating nearly 1.9 million followers with a blend of travel adventures, musical moments, and insights into the lives of some pretty cool animals! Primarily based on YouTube and creating content in Indonesian, NU CHANNEL offers a peek into lifestyle, with a special focus on all sorts of animals, from horses and birds to reptiles and exotic creatures. They're currently ranked in the top 99% of creators globally, within Indonesia, and for the Indonesian language.

Performance At A Glance

While NU CHANNEL boasts a large following, their growth has slowed recently, showing a slight decrease of 0.61% over the last 30 days. Their global rank is still impressive, though! Their fans are fairly engaged, with an average engagement rate of 1.63% across their content. CreatorDB gives them a score of 26 out of 100, suggesting there's room to optimize their content strategy to boost performance.

What They Create

NU CHANNEL's content is a diverse mix, with a strong emphasis on YouTube videos and Shorts. They also dabble in Instagram Reels. A recent Short from December 18th, 2025, racked up over 17,000 views showcasing the content creator's ability to capture attention. Their content covers a wide range of topics from lifestyle tips to the care and breeding of different types of animals. Their content stands out because of its niche focus on pets and animals, offering a unique perspective within the broader lifestyle category.

Why They're Great & Where They Can Grow

NU CHANNEL excels at tapping into niche interests with their animal-focused content and creating short, engaging videos. They also do a great job of connecting with their Indonesian-speaking audience. One opportunity for growth could be exploring collaborations with other creators in the travel or animal space to reach new audiences. Another exciting avenue is to create longer-form content that delves deeper into animal care and breeding, building a stronger community around these topics.

Bottom Line

For brands looking to connect with a large Indonesian audience interested in animals and lifestyle, NU CHANNEL presents a compelling partnership opportunity. NU CHANNEL could experiment with more interactive content like Q&As or live streams to boost engagement and drive growth.