Bibi

Overview

Bibi is a German-based, English-speaking creator making waves online! With a massive following of over 13.6 million fans, primarily on Instagram, she’s built a strong presence sharing glimpses into her life, passions, and important causes. While ranked in the top 100% of creators globally at #24,292, and #34 in Germany, Bibi's audience connects with her authentic voice and diverse content, making her a relatable and engaging personality.

Performance At A Glance

Okay, let's dive into the numbers! While Bibi's follower count is huge, her growth has slowed a bit recently, showing a slight decrease over the past month (-0.20%). Globally, she's doing well, and crushing it in Germany! Her fans are pretty engaged, with an average engagement rate of 2.56% – that means they're liking, commenting, and sharing her content. CreatorDB gives her a score of 61/100, which suggests there's still room to optimize and boost her overall performance.

What They Create

Bibi's content is a mixed bag of awesome! She creates everything from personal vlogs and how-to videos to content supporting nonprofits and activism. You'll find her rocking out to music, sharing entertainment snippets, and even dabbling in sports-related content. She uses a mix of formats, but her YouTube videos are the most frequent, followed by Instagram Reels and posts. Looking at her recent content, her documentary film "Nähte aus Narben 💔 Ein Doku-Film über Fast Fashion | Bibi" (Seams from Scars 💔 A Documentary About Fast Fashion) really resonated with her audience, racking up over 372k views and a strong 7.08% engagement rate! She also does fun short videos on YouTube like "10 ways to read 🤣 - Bibi", which got a good engagement rate of 4.43%. Bibi's content stands out because she tackles both lighthearted and serious topics, showing her depth and connecting with fans on different levels.

Why They're Great & Where They Can Grow

Bibi's really good at connecting with her audience on a personal level, raising awareness for important causes, and experimenting with different content formats. An exciting opportunity would be to lean more into short-form video content, especially on Instagram Reels, to combat the recent growth slowdown. Another idea would be to collaborate with other creators to tap into new audiences and inject fresh energy into her content.

Bottom Line

Bibi is a versatile and engaging creator with a strong following. For brands, she offers a great opportunity to reach a diverse audience interested in lifestyle, fashion, and social impact. For Bibi, focusing on consistent short-form content and collaborations could be the key to reigniting growth and further solidifying her online presence.