YEAH1 MUSIC

Overview

YEAH1 MUSIC is a major player in Vietnam's vibrant music scene, bringing Vietnamese pop to over 3.5 million subscribers on YouTube and Instagram. They're a verified channel, signifying their established presence and credibility. While their global ranking sits around #433,724, placing them in the top 98% of creators worldwide, their influence is particularly strong within Vietnam, where they rank around #3,009, also in the top 98%. They're a go-to source for Vietnamese music lovers, delivering the latest hits and showcasing emerging talent.

Performance At A Glance

YEAH1 MUSIC has a massive following, and they're steadily growing, adding about 0.27% to their subscriber base each month. While their 7-day growth is flat, their 30-day and 90-day growth show a positive upward trend. Their fans are pretty engaged with their content, showing an average engagement rate of 1.67%. This means people aren't just watching; they're liking and interacting! Their CreatorDB score is 50 out of 100, indicating a solid, but not exceptional, performance across various metrics – there's room to boost that score!

What They Create

YEAH1 MUSIC is all about showcasing Vietnamese pop music through a variety of content formats. They primarily upload YouTube videos (over 500!), but they're also experimenting with YouTube Shorts (281) and Instagram Reels (12) to reach different audiences. A recent example of their content is a video titled "TEMPLE - Tân Binh Thăng Cấp | Tiết mục chung kết Tân Binh Toàn Năng 2025" which garnered over 13,000 views. Another highlight is "CÓ ĐÔI ĐIỀU - Tân Binh Thăng Cấp | Tiết mục chung kết Tân Binh Toàn Năng 2025," which boasts over 23,000 views. They focus on showcasing talent from "TÂN BINH TOÀN NĂNG 2025", which seems to be a talent show, highlighting performance clips and karaoke versions of songs.

Why They're Great & Where They Can Grow

YEAH1 MUSIC excels at consistently delivering high-quality music content, featuring both established artists and rising stars. Their dedication to Vietnamese pop is clear, and their large subscriber base proves they're filling a need. They're also great at utilizing different content formats like long-form videos and shorts. An exciting opportunity for them would be to expand their reach by creating content that appeals to a broader international audience, perhaps with English subtitles or collaborations with international artists. They could also experiment more with behind-the-scenes content or artist interviews.

Bottom Line

For brands, YEAH1 MUSIC offers a fantastic way to connect with a huge and engaged Vietnamese audience. For YEAH1 MUSIC themselves, doubling down on the content that resonates most with their audience, and exploring ways to engage international viewers, could really take them to the next level.