Jon B.

Overview

Meet Jon B., a seasoned creator dominating the outdoor scene! With a strong focus on YouTube, Jon brings the thrill of survival, the serenity of nature, and the excitement of fishing adventures to a massive audience of nearly 2.5 million followers. His channel is a go-to destination for anyone passionate about the great outdoors, ranking him within the top 99% of creators globally and in the US, proving he's a force to be reckoned with in the digital wilderness.

Performance At A Glance

While Jon's follower count is impressive, recent growth has been slightly negative, showing a dip of -0.02% over the last 30 days. Don't let that fool you, though – his fans are super engaged with an average engagement rate of 1.88%, which is solid for a channel of this size. He consistently pulls in around 185,000 views per video, and his CreatorDB score of 80/100 indicates a strong, well-established content strategy. This score highlights his strengths in content quality, audience engagement, and overall channel health.

What They Create

Jon B. is all about bringing the outdoors to your screen. He blends how-to survival guides with captivating vlogs, taking viewers on road trips, camping excursions, and fishing expeditions. He’s got 336 YouTube videos under his belt, along with a handful of Shorts and some engaging content on Instagram. A recent video, "I Fished A Desert Town With No Water," racked up over 211,000 views, showcasing his ability to find adventure in unexpected places. Another popular upload, "I Finally Caught The Fish I Was After!" highlights his expertise and passion for fishing. What makes Jon's content stand out is his genuine love for nature, his practical skills, and his knack for storytelling.

Why They're Great & Where They Can Grow

Jon excels at creating authentic, educational, and visually stunning content. His deep knowledge of survival skills, combined with his engaging personality, keeps viewers hooked. He's also great at tapping into niche audiences interested in specific outdoor activities. To boost growth, Jon could explore collaborating with other outdoor influencers or brands. Leaning into YouTube Shorts more consistently could also bring in new, wider audiences who are more prone to watching short-form content.

Bottom Line

For brands in the outdoor, fishing, or automotive space, Jon B. is a fantastic partner to reach a highly engaged and passionate audience. For Jon, focusing on strategic collaborations and short-form content could be the key to unlocking the next level of growth.