Sansad TV

Overview

Sansad TV is a unique voice in the digital landscape, bringing news, politics, and cultural insights to a massive audience. Primarily focused on YouTube, where they boast over 11.6 million followers, they offer a blend of informative content that resonates particularly well in India, where they rank among the top 700 channels. Though their content is in English, their impact is global; however, their reach is predominantly in India. While their global ranking sits at #169,225, their unique niche allows them to engage a dedicated audience.

Performance At A Glance

Sansad TV has a large and engaged audience, but their growth has been a bit stagnant recently. Their follower count is HUGE, but they've experienced a slight dip of -0.02% in the last month. However, looking back 90 days, they've actually seen a positive growth of 1.48%, indicating a longer-term upward trend! Their fans are super engaged with their content, resulting in an average engagement rate of 3.30%, which is pretty solid. CreatorDB gives them a score of 72/100, showing they're doing a lot right in terms of content quality and audience connection.

What They Create

Sansad TV delivers a mix of news, political analysis, and cultural programming across various platforms. On YouTube, you'll find everything from in-depth videos to quick shorts. They also dip their toes into Instagram and TikTok, though YouTube is definitely their main stage.

Looking at some recent content, their short about the Republic Day invitation from the President of India grabbed over 2,900 views and a strong engagement rate. Another highlight is "Suprabhat," a video that snagged nearly 5,000 views and showed an even higher engagement rate, proving that viewers appreciate their diverse content offerings. What makes their content stand out is its focus on Indian governance, culture, and current events, providing valuable insights and perspectives.

Why They're Great & Where They Can Grow

Sansad TV excels at providing credible news and political coverage, fostering high engagement on specific videos, and reaching a large audience, especially in India.

To amplify their reach, they could explore collaborating with other relevant news or political commentators, especially those with a younger demographic. Also, experimenting with more interactive content formats like Q&As or live discussions could further boost audience participation.

Bottom Line

Sansad TV presents a valuable opportunity for brands looking to connect with an engaged and informed audience interested in Indian news, politics, and culture. For Sansad TV, focusing on consistent content creation and strategic collaborations can help reignite growth and solidify their position as a leading voice in the digital sphere.