Overview

Chickypie is a Thai-speaking content creator captivating millions with a blend of entertainment and family-friendly adventures. Primarily on YouTube, but also active on Instagram and TikTok, Chickypie brings a unique perspective to lifestyle content, ranking within the top 96% of creators globally, reaching a massive audience of over 6.6 million followers! From travel vlogs to playful challenges, Chickypie's channel is a vibrant hub that resonates especially well within Thailand.

Performance At A Glance

Chickypie's fanbase is huge and still growing! While the daily growth is steady at around 0.03%, the 90-day growth of 0.56% shows they're building momentum. Ranking in the top 91% of creators in Thailand and top 93% for Thai-speaking creators, Chickypie is a major player in their region. Their fans are super engaged with their content, boasting an average engagement rate of 2.07% – that's a strong connection! Their CreatorDB score of 74/100 shows they're doing a solid job across the board, but there's always room to climb even higher.

What They Create

Chickypie serves up a mix of entertainment, from family travel vlogs to fun challenges and "reel creator" style content. They use a variety of formats, including longer YouTube videos, snappy YouTube Shorts, and engaging posts and Reels on Instagram, plus TikTok videos. Looking at recent content, their YouTube Short, "กินมาม่ากับชาร์เลตต์ไหมคะ? #shorts" (Eating Mama with Charlotte?), grabbed over 17,000 views and 218 likes, showing the appeal of quick, relatable moments. On the other hand, their longer-form video "ห้ามเล่น ชาลี ชาลี ตอนตี3!! ถ้าไม่อยากเจอดี CHARLIE CHARLIE l ชิคกี้พาย" (Don't play Charlie Charlie at 3 AM!! If you don't want to have bad luck) got over 83,000 views! Chickypie's content stands out because it's relatable, often incorporating family and a playful sense of humor.

Why They're Great & Where They Can Grow

Chickypie really shines at creating engaging content across different formats, building a strong connection with their audience, and tapping into trending topics and challenges. A great opportunity could be exploring more collaborations with other Thai creators to reach new audiences. Another area to explore is optimizing content for international viewers by adding subtitles and engaging with English-speaking audiences more actively.

Bottom Line

For brands, Chickypie offers a fantastic opportunity to reach a large and engaged Thai-speaking audience, especially for family-friendly products and services. Chickypie could further boost their reach by focusing on targeted SEO for trending topics and experimenting with more interactive content formats, like polls and Q&As.