Ерболат Жанабылов

Overview

Meet Ерболат Жанабылов, or KRK as he's known online, a verified content creator who's absolutely crushing it in Kazakhstan! He's a master of the digital sandbox, captivating over 16.4 million followers primarily on Instagram with his gaming adventures and personal glimpses into his life. While ranked #3 in Kazakhstan and #62 for the Thai language, KRK is making a global impact, holding rank #138,953 worldwide. He's a true gaming personality with a unique knack for connecting with his audience.

Performance At A Glance

KRK boasts a massive fanbase, but lately his growth has seen a slight dip of -0.08% over the last 30 days. Despite this, his fans are super engaged with his content, averaging a solid 2.90% engagement rate across his posts. This means his audience is actively liking, commenting, and sharing his content. CreatorDB gives him a score of 84/100, which is a fantastic rating, showing he’s doing a great job overall in creating engaging and consistent content!

What They Create

KRK dives deep into the worlds of Personal blog and Gaming, with a particular focus on Minecraft, modding, and casual "Let's Play" style videos. He's active across YouTube, Instagram, and TikTok, experimenting with everything from longer videos to quick-hit shorts. His content is a mix of fun and excitement, as seen in his recent shorts like "อย่าหัวร้อน! | KRK" which racked up over 1.3 million views, and "เครื่องบินตก! | KRK" a video that soared past 1.5 million views. KRK's content stands out because of his authentic personality and knack for making gaming relatable and entertaining for a broad audience.

Why They're Great & Where They Can Grow

KRK excels at creating relatable gaming content, fostering high engagement with his audience, and diversifying his content across multiple platforms. He has a powerful presence in Kazakhstan and a growing fanbase worldwide. An exciting opportunity would be to explore collaborations with other gaming creators, both within and outside of Kazakhstan, to broaden his reach. Also, focusing on short-form content trends and viral challenges could help boost his growth rate.

Bottom Line

For brands looking to tap into the Kazakhstani market and beyond, KRK is a powerful influencer. For KRK himself, focusing on collaborations and trending content could be the key to reigniting his growth and solidifying his position as a top-tier creator.