The Voice Global

Overview

"The Voice Global" is a YouTube powerhouse, captivating audiences worldwide with incredible singing talent and heartwarming stories. With a massive following of over 17.8 million fans, they've carved a significant space in the entertainment landscape. Ranked among the top creators globally (at #9,553), The Voice Global brings the magic of the hit TV show to your screen, showcasing unforgettable performances, emotional auditions, and the journeys of aspiring artists. They are a go-to source for music lovers seeking talent discovery and uplifting entertainment.

Performance At A Glance

The Voice Global boasts a huge fanbase, but their growth is currently slow, hovering around 0.02% over the past month. While their global, country (USA), and language (English) rankings place them in the top 100%, there's still room to climb. What's really impressive is how engaged their fans are! With an average engagement rate of 2.03%, it's clear that people are actively watching, liking, and sharing their content. Their CreatorDB score of 72/100 shows they're doing a lot right, but there's always potential to improve and supercharge their online presence.

What They Create

The Voice Global's bread and butter is YouTube, where they share a mix of full episodes, highlight reels, and short, snackable content. You'll find everything from "Top 50 BEST 4-Chair Turns that'll SHOCK You!," a compilation of the most impressive blind auditions, to emotional stories like "The Tragic Story Behind This 4-Chair Turn is Unbelievable..." They also leverage YouTube Shorts, like the clip "How'd She Even Hit That Note?! #thevoice #shorts," to capture attention with quick bursts of talent. What makes their content so appealing is the combination of incredible vocal performances, behind-the-scenes glimpses, and the emotional journeys of the contestants.

Why They're Great & Where They Can Grow

The Voice Global excels at curating compelling highlight reels, tapping into the emotional core of the show, and using YouTube Shorts to drive views. A potential area for growth is expanding their presence on Instagram. They could leverage behind-the-scenes content, coach spotlights, and interactive polls to engage their audience on that platform. Another opportunity is creating more content that specifically targets younger audiences, perhaps through challenges or collaborations with popular Gen Z creators.

Bottom Line

For brands looking to connect with a passionate audience of music lovers, The Voice Global is a fantastic partner. For The Voice Global team, focusing on Instagram growth and experimenting with content formats aimed at younger viewers could significantly boost their reach and engagement.