T1 LoL

Overview

T1 LoL isn't just a name; it's a powerhouse in the world of League of Legends esports, representing one of the most iconic organizations in the game. While they're active across YouTube, TikTok, and Instagram, their Instagram presence is where they truly shine, connecting with nearly 5 million followers. As a verified Korean team speaking English, they've carved out a significant global fanbase. Ranking in the top 99% of creators globally, T1 LoL offers a unique blend of high-stakes competition and behind-the-scenes access.

Performance At A Glance

T1 LoL's fanbase is massive and still growing! They've experienced a solid 0.60% growth over the last month, and a whopping 11.09% jump over the last 90 days. Ranking in the top 98% of creators in South Korea and for the English language shows their strong regional and linguistic appeal. Their engagement rate sits at a healthy 4.30%, which means their fans are super engaged with their content. CreatorDB gives them a score of 75/100, indicating they're doing a lot right and have a strong foundation.

What They Create

T1 LoL serves up a diverse mix of content, from YouTube videos and Shorts to Instagram posts and TikTok clips. You'll find everything from intense match highlights and official team announcements to behind-the-scenes glimpses of the players' lives.

Take, for instance, their recent YouTube short "Failus [2026 T1scord vs HLE]," which racked up over 315,000 views by showcasing funny moments during a match. Or their "From Sandboarding and Archery to Camels and Tennis in the Desert | The Red Sea Ep.2" video highlighting the team's time away from the game. What makes their content special is its blend of esports action and humanizing moments, giving fans a well-rounded view of the team.

Why They're Great & Where They Can Grow

T1 LoL excels at leveraging its brand recognition, creating engaging content around esports, and building a strong community. They're also great at diversifying their content across different platforms.

One exciting opportunity for them could be to partner with other gaming influencers or brands to create collaborative content. Another idea would be to offer exclusive behind-the-scenes content for paying subscribers to deepen engagement with their most loyal fans.

Bottom Line

For brands, T1 LoL offers access to a highly engaged, passionate esports audience. For T1 LoL, focusing on consistent uploads and exploring more interactive content formats could further boost their growth and engagement!