Frank Sinatra

Overview

Frank Sinatra, the iconic voice of a generation, continues to captivate audiences across YouTube, Instagram, and TikTok. This legendary musician's digital presence keeps his timeless music alive for millions. With over 5 million followers and a global ranking in the top 99% (#276,976), Sinatra's enduring appeal transcends generations, proving his music is as relevant today as it ever was. His YouTube channel serves as the main hub, offering a blend of classic performances and remastered HD content.

Performance At A Glance

Frank's online audience is not only massive but also actively growing! They're currently experiencing a healthy 1.46% growth in the last 30 days, and a strong 6.11% over the past 90 days, showing consistent interest. Globally, Sinatra ranks in the top 99% of all creators and in the top 99% within the USA, proving his universal appeal. His fans are super engaged with an impressive average engagement rate of 4.40%. All this contributes to a strong CreatorDB score of 85/100 – a testament to the quality and impact of his content.

What They Create

Frank Sinatra's online content is a mix of classic recordings and exciting new formats. The YouTube channel is the primary source, with a library of 83 full-length videos and 256 Shorts. He also has a growing presence on Instagram with 3 posts and 9 Reels, and a fledgling TikTok channel with 32 videos.

Recent highlights include a captivating Short of Frank performing “I’ve Got The World On A String,” which garnered over 6,800 views and a fantastic 6.88% engagement rate. Another successful Short is "Sinatra giving a buoyant performance of 'You Make Me Feel So Young'," boasting a 7.46% engagement rate! These bite-sized clips are perfect for introducing his music to a new, younger audience.

Why They're Great & Where They Can Grow

Sinatra's team excels at several things. First, curating and remastering classic content for modern viewing. Second, leveraging Shorts to create easily digestible, engaging snippets. Third, maintaining a consistent brand identity that honors Sinatra's legacy.

One exciting opportunity would be to collaborate with contemporary artists for remixes or covers. Another could be expanding interactive content, like polls asking fans about their favorite Sinatra songs.

Bottom Line

For brands, partnering with Frank Sinatra's digital team means aligning with an iconic figure with enduring appeal. For the content creators, continuing to experiment with new formats and collaborations will help reach even wider audiences and cement Sinatra's legacy for generations to come.