Tarn Softwhip

Overview

Tarn Softwhip is a seriously talented Thai creator making waves across YouTube, Instagram, and TikTok, but especially crushing it on YouTube. This verified creator, with over 4.5 million followers, isn't just playing music; she's performing. Tarn's known for her killer drum covers and musical stylings, making her a unique voice in the music and entertainment world. Currently, she sits in the top 99% of creators globally at rank #214,181 and at rank #4,322 in Thailand, proving her strong presence in the local scene.

Performance At A Glance

Tarn's audience is substantial and continues to grow, currently increasing at a steady pace. While her overall growth rate is a solid 0.11% over the last month, she experienced a notable 3.43% growth over the last 90 days. This indicates a positive trend. Her global, country, and language rankings place her in the top percentile of creators. Her fans are super engaged with her content, with an average engagement rate of 2.86%, which is excellent! CreatorDB gives her an impressive score of 87/100, highlighting her consistent performance and quality content.

What They Create

Tarn Softwhip creates a diverse range of content centered around music, entertainment, and gaming. She utilizes various formats, including YouTube videos and Shorts, Instagram posts and Reels, and TikTok videos. Her primary focus is on drum covers of popular songs, showcasing her exceptional drumming skills. A recent highlight is her YouTube Short featuring a Green Day drum cover, which garnered over 173,000 views and highlights her ability to connect with audiences through familiar tunes. Another standout is her JBL Bandbox Solo short, demonstrating her ability to create sponsored content that's engaging and true to her brand. Her content stands out because of her raw talent, energetic performances, and her ability to blend musical skill with personality.

Why They're Great & Where They Can Grow

Tarn's strengths lie in her undeniable musical talent, her ability to leverage trending music for high engagement, and her consistency in producing content across multiple platforms. Opportunities for growth include exploring more collaborations with other musicians or creators and diving deeper into educational content, like drumming tutorials, to further solidify her expertise and attract a wider audience.

Bottom Line

For brands looking for a musically gifted and engaging influencer, Tarn Softwhip is a fantastic choice, especially for those targeting the Thai market. For Tarn, continuing to diversify content formats and exploring collaborations could unlock even greater growth and reach.