NASA

Overview

Who hasn't dreamed of space? NASA, the official space agency of the United States, brings those dreams to life for over 110 million followers, primarily on Instagram. They're not just showing us cool pictures; they're educating, inspiring, and pushing the boundaries of what we know about the universe. Ranked among the top 100% of creators globally (at #5,999), NASA offers a unique window into the world of space exploration, making science accessible and captivating for everyone.

Performance At A Glance

NASA's reaching for the stars, and their audience is growing right along with them! They're currently experiencing a healthy growth rate, adding about 0.56% to their fanbase each month. Their country ranking is also in the top 100%, placing them as #30 of all accounts in the USA. Their fans are super engaged with their content, with an average engagement rate of 1.58%. CreatorDB gives them a solid score of 77/100, showing they're doing a great job of connecting with their audience and creating quality content.

What They Create

NASA's content is as diverse as the universe itself! They create everything from videos and shorts on YouTube to captivating posts and reels on Instagram. They cover a broad range of topics, focusing on space exploration, engineering feats, scientific analysis, and the wonders of our natural world.

One recent highlight is their "Step Inside the International Space Station (POV Tour)" video, which racked up over 267,000 views by giving viewers a truly immersive experience. Another successful piece was "Space Station Astronauts Offer 2025 Holiday Greetings," a heartwarming video that generated a whopping 5.73% engagement rate. What makes their content stand out is its authenticity and the incredible visuals they capture, bringing the excitement of space directly to our screens.

Why They're Great & Where They Can Grow

NASA excels at making complex scientific information accessible and engaging for a broad audience. Their use of stunning visuals is top-notch, and they're masters at telling compelling stories about space exploration. One great strength is their ability to humanize space, showcasing the astronauts and the collaborative efforts that make these missions possible.

Looking ahead, NASA could explore more interactive content formats, like Q&A sessions with astronauts or virtual reality experiences. They might also consider more collaborations with other science communicators and educators to further expand their reach.

Bottom Line

For brands looking to align with a trusted and inspiring organization, NASA is a stellar choice. For NASA, continuing to experiment with new content formats and partnerships could propel their engagement to even greater heights.