Xiaomanyc 小马在纽约

Overview

Xiaomanyc 小马在纽约, or Xiaoma for short, is captivating audiences with his unique exploration of language and culture! With over 10.8 million followers, primarily on YouTube, Xiaoma creates engaging content centered around surprising encounters with multilingual individuals in unexpected places. Think janitors fluent in Mandarin or museum guards speaking ancient Egyptian! He's currently ranked in the top 100% of creators globally, making him a significant voice in the online world. His videos are a refreshing blend of education and entertainment, showing us that language skills can pop up anywhere.

Performance At A Glance

Xiaoma has a massive and loyal audience! While his growth is currently steady, he's seen a healthy 1.18% increase in followers over the last 90 days. He's ranked in the top 100% of creators globally and within the USA, showing a strong presence in both markets. But the best part? His fans are super engaged with his content, boasting an average engagement rate of 6.02%! CreatorDB gives him a score of 89/100, which means he's doing a fantastic job of creating high-quality content that resonates with viewers.

What They Create

Xiaoma's content is all about cultural exploration through a linguistic lens! He primarily creates longer-form videos for YouTube, alongside shorter clips on YouTube Shorts, TikTok, and Instagram Reels. He excels at creating viral moments that highlight the unexpected language skills of everyday people. For example, his video "American Waiter Shocks European Restaurant by Speaking 5 Languages," with over 1.5 million views, perfectly captures this magic. He also posts personal content like the Shorts video "I used to be TERRIBLE at learning languages..." which helps him connect with his audience on a more personal level. What really makes Xiaoma's content stand out is its feel-good nature. It's educational, entertaining, and inspiring all at once!

Why They're Great & Where They Can Grow

Xiaoma's strengths lie in his ability to create:

• Engaging narratives: He tells compelling stories around language learning.
• Authentic connections: His videos feel genuine and relatable.
• Surprise and delight: The unexpected language skills he uncovers are always a treat.

An exciting opportunity for Xiaoma could be to create more in-depth language learning content or collaborate with language learning apps to offer supplementary materials. He could also explore different cultural topics beyond language to broaden his appeal.

Bottom Line

For brands, Xiaomanyc 小马在纽约 is a great partner for cultural exchange or educational products. For Xiaoma, leaning into longer-form content or a series on specific languages or cultures could be a valuable direction for the future.