RevZilla

Overview

RevZilla is your go-to online destination for all things motorcycle! They've carved out a serious niche on YouTube, amassing a dedicated following of over 1.7 million riders and enthusiasts. They're more than just a retailer; they're a trusted source for in-depth reviews, how-to guides, and insightful commentary on the motorcycle world. Their YouTube channel is the heart of their operation, ranking them within the top 98% of all channels globally and in the USA – a testament to their consistent quality and engaging content.

Performance At A Glance

RevZilla is steadily growing, adding about 0.03% to their massive following each month. While their 7-day growth is flat, their 90-day growth shows a healthy 1.32% increase, indicating long-term positive momentum. Their global and country rankings place them in the top 98% of content creators, a solid achievement! Their fans are pretty engaged, too, with an average engagement rate of 1.10% across their content. RevZilla's CreatorDB score of 71/100 indicates a strong overall performance, reflecting their consistent content quality and audience engagement.

What They Create

RevZilla delivers a diverse range of motorcycle-centric content. They produce in-depth YouTube videos, snappy YouTube Shorts, and engaging posts on Instagram. Think how-to videos, product reviews, news commentary, and even the occasional road trip vlog! Their recent video, "How to Replace Your Motorcycle Battery Without Starting a Fire | The Shop Manual," garnered over 21,000 views and a stellar 10.32% engagement rate, proving their how-to content resonates strongly. On the shorter side, their "Hippo Hands Handguard Covers Overview" Shorts also performed well with over 8,000 views. What sets RevZilla apart is their focus on practical, informative, and entertaining content that caters directly to the motorcycle community.

Why They're Great & Where They Can Grow

RevZilla excels at providing valuable information, creating engaging video content, and fostering a strong community around motorcycles. They clearly understand their audience's needs and interests. An exciting opportunity could be to expand their short-form content strategy. Experimenting with more trending sounds or interactive elements on Instagram Reels and YouTube Shorts could significantly boost their reach and engagement.

Bottom Line

For brands looking to connect with a passionate motorcycle audience, RevZilla is a fantastic partner. For RevZilla, doubling down on short-form content and exploring collaborative opportunities with other moto-vloggers could accelerate their growth and solidify their position as a leading voice in the motorcycle world.