Juventus

Overview

Juventus, the legendary Italian football club, isn't just dominating on the pitch; they're making serious plays online! With a massive following of over 115 million across YouTube, Instagram, and TikTok, they're a global force in sports content. Their Instagram is their main stadium, where they connect with fans worldwide. Ranking within the top 100% of creators globally at #4,602, Juventus brings the thrill of the game to your fingertips. They are more than just a team; they're a brand, a lifestyle, and a digital powerhouse.

Performance At A Glance

Juventus boasts a HUGE fanbase, and they're growing! Their audience is expanding at a rate of 0.61% per month. While their 7-day growth is a bit slower at 0.09%, they've seen a solid 2.14% increase over the last 90 days. Globally, they're doing great, and they're also a top contender in Italy, ranking at #38. Their fans are super engaged with their content, shown by a fantastic average engagement rate of 6.15%. Earning a CreatorDB score of 90/100, Juventus is definitely playing in the major leagues online! This high score means they're excelling in reach, engagement, and content quality.

What They Create

Juventus serves up a mix of content, from full match highlights and press conferences to quick, exciting "shorts." They produce primarily videos on YouTube, with a dedicated approach to shorts on the platform as well. They've even dabbled in TikTok. One recent highlight is "PERFECT FREE-KICK BY PIRLO ​😍​ #shorts #juventus #football," a quick clip showcasing iconic moments that gets fans buzzing with its high engagement rate. On the other hand, their post-match press conferences, like "SPALLETTI & LOCATELLI Speak After Cagliari 1-0 Juventus," offer deeper insights for the dedicated followers. Their content stands out by balancing these high-energy clips with in-depth coverage, keeping a broad audience engaged.

Why They're Great & Where They Can Grow

Juventus excels at leveraging its brand recognition to create engaging football content. Their strengths lie in: 1) Showcasing iconic moments in bite-sized formats (shorts), 2) Providing comprehensive coverage of matches and events, and 3) Tapping into nostalgia and legendary player highlights. A massive opportunity lies in creating more behind-the-scenes content, giving fans an exclusive peek into player training, locker room dynamics, and team culture. They could also explore interactive content like polls, Q&As, and live streams to further boost engagement.

Bottom Line

For brands, Juventus offers a massive, highly engaged audience in the sports and lifestyle sectors. They are ideal for sponsorships, product placements, and collaborative content. For Juventus, continuing to diversify content formats and increase interactive elements will boost their already impressive online presence.