Cole Newman

Overview

Meet Cole Newman, a multi-platform creator bringing a splash of color and a dash of deliciousness to over 4.4 million followers! Cole’s main stage is TikTok, where he shares a vibrant mix of art tutorials, DIY projects, and mouthwatering recipes. While ranked in the top 99% of creators globally, Cole's unique blend of artistic talent and culinary skills makes him someone to watch!

Performance At A Glance

Cole has built an impressive following of over 4.4 million, but like many creators, he's currently experiencing a slight dip in growth. Over the last 90 days, his follower count decreased by 1.14%. His global and regional rankings place him in the top 99% of creators, showing a significant reach. The silver lining? His audience is pretty engaged, with an average engagement rate of 1.62%. This translates to a CreatorDB score of 82/100, a solid indication of his content's quality and audience connection. They're watching and interacting!

What They Create

Cole's content is a colorful mix of art and food! He creates how-to painting videos, shares DIY projects, and whips up tasty recipes. You’ll find him across YouTube (with both regular videos and Shorts), Instagram Reels, and, of course, TikTok. A recent standout Shorts video asked, "What color should I do next?" and racked up over 45,000 views, proving that his audience loves to participate and offer input. On the food side, his "Caprese Cake!" short shows his knack for making delicious treats visually appealing. Cole excels at making potentially intimidating skills like painting and baking feel accessible and fun.

Why They're Great & Where They Can Grow

Cole shines with his engaging personality, the helpful "how-to" nature of his content, and his ability to blend different creative passions. He's clearly good at sparking conversations with his audience. An exciting opportunity for Cole could be collaborating with other creators in the art or food space to reach new audiences. He could also explore longer-form content on YouTube, diving deeper into his creative process and building a stronger connection with his fans.

Bottom Line

Cole is a compelling creator with a strong foundation. Brands looking for a partner who can authentically connect with a large audience interested in art, DIY, and food should definitely consider him. For Cole, focusing on boosting engagement through contests, Q&As, or collaborative projects could help reignite growth and solidify his position.