Color Man

Overview

Color Man is a Vietnamese YouTube creator making waves with a vibrant mix of content that's as diverse as the country itself. From showcasing delicious local cuisine and immersive food tours to featuring heartwarming stories of community and even a peek at luxury cars, Color Man offers something for everyone. With a dedicated following of over 2.4 million subscribers, Color Man has carved out a significant space, ranking among the top 99% of creators globally at #23,935 on YouTube. He is also a well-known creator in Vietnam, ranking at #347 in the country.

Performance At A Glance

While Color Man boasts a large and loyal audience, recent growth has been stagnant, with a 0% increase in the last 7 and 30 days, and a -0.40% dip over the last 90 days. Despite this, their fans are still quite engaged, averaging a healthy 2.65% engagement rate on their videos. This means that for every video, a good chunk of their audience is liking, commenting, and sharing! Color Man's CreatorDB score is 51/100, indicating there's room to boost their overall performance and maximize their potential on the platform.

What They Create

Color Man's content is a delightful blend of entertainment, travel, and a touch of luxury. They primarily create YouTube videos, with a smaller collection of YouTube Shorts. You can find them exploring local food scenes, like in their recent "Nha Trang Food Tour | Delicious Banh Canh (rice noodle soup) at Phuoc Hai" video, which racked up over 29,000 views. They also share uplifting stories, such as "HCMC | A mother has 17 'adopted children' over 5 years and is determined not to abandon any of them!", highlighting their commitment to showcasing the human side of Vietnam. Their content stands out because it’s relatable, diverse, and deeply rooted in Vietnamese culture.

Why They're Great & Where They Can Grow

Color Man shines in their ability to connect with viewers through authentic storytelling, their dedication to showcasing local culture, and their knack for creating diverse content that appeals to a wide audience. To revitalize growth, Color Man could experiment with more short-form content (YouTube Shorts) to reach new viewers. Collaborating with other Vietnamese YouTubers could also introduce their channel to fresh audiences.

Bottom Line

For brands looking to tap into the Vietnamese market, Color Man offers a fantastic opportunity to connect with a large and engaged audience. For Color Man, focusing on consistent uploads and exploring trending topics within their niche could help reignite growth and climb even higher in the rankings.