Overview

OPPO India is a verified content creator making waves in the Science & Technology niche, with a strong focus on being a Reel creator. They've built a substantial following of over 7.7 million fans, primarily on YouTube. This positions them as a major player in the Indian tech scene, and their content is also connecting with a global audience. They're currently ranked in the top 99% of all creators globally, holding the #233,741 spot, and are a noteworthy voice in India, ranking at #1,036. They are also ranked #2,473 in the English language.

Performance At A Glance

OPPO India boasts a massive audience that's steadily growing. While their overall growth rate is 0.37% over the past 30 days, they are still adding thousands of new followers. Their fans are pretty engaged with their content, too, with an average engagement rate of 1.40%. This means people aren't just passively watching, they're liking, commenting, and sharing! CreatorDB gives them a score of 54 out of 100, which indicates there's room to grow, but they're definitely on the right track.

What They Create

OPPO India is all about showcasing the latest and greatest in tech, often through the lens of their own products. They create a mix of YouTube videos and Shorts, along with some Instagram posts and Reels. For example, their recent "OPPO Reno15 Series | Launch Recap" video gives viewers a quick rundown of their latest phone launch. While the views are lower than average, the engagement rate is high at 4.33%, showing that the audience interested in the content are very engaged. They also have a travel series, "The Travel Tribe," showcasing destinations like Sikkim, blending travel content with OPPO's tech. Their content stands out because it's a mix of product showcases and lifestyle, which helps them connect with a wider audience.

Why They're Great & Where They Can Grow

OPPO India excels at leveraging YouTube for longer-form content and using Shorts to create buzz and highlight specific features. Their engagement rate shows they have a dedicated audience. They also do well to incorporate travel to reach a wider audience.

An exciting opportunity would be to collaborate more actively with other tech creators or influencers in India. They could also dive deeper into the "DIY" aspect of technology, creating more tutorials or behind-the-scenes content.

Bottom Line

For brands looking to partner with a major tech voice in India, OPPO India is a solid choice. For OPPO India, focusing on collaborations and deeper dives into specific tech topics could significantly boost their CreatorDB score and overall reach.