Lyrical Lemonade

Overview

Lyrical Lemonade is the go-to source for all things hip-hop music videos and behind-the-scenes glimpses into the music world. With a massive following of over 2.5 million fans, especially on TikTok, they've carved out a vibrant space for themselves. Think eye-catching visuals, exclusive content, and a pulse on what's trending in the rap scene. While they're making waves, their global ranking sits around #1,093,976, showing there's still plenty of room to climb even higher. Their distinct aesthetic and access to artists makes them a tastemaker in the music video and hip-hop scene.

Performance At A Glance

Lyrical Lemonade is steadily growing, adding about 0.31% to their following each month. Their 90-day growth is even more impressive, clocking in at 5.24%! While their global and country rankings show room for improvement, their engagement rate of 4.55% proves their fans are super engaged with their content. This means that out of all their followers, a solid percentage are liking, commenting, and sharing their videos. Their CreatorDB score of 78/100 is a good indicator of their overall performance and influence, suggesting they're doing a lot right!

What They Create

Lyrical Lemonade pumps out a mix of music videos, behind-the-scenes content, and short, snappy clips across YouTube, Instagram, and TikTok. They really shine on TikTok, where they post most frequently. They create content in youtubeVideos, youtubeShorts, instagramPosts, instagramReels, and tiktokVideos, and their content categories are Clothing & Accessories, Music, and Film & Animation. Take, for example, their recent "Jenn Carter - Lunch Break Freestyle (Lyrical Lemonade Exclusive)" video on YouTube. With nearly 40,000 views, it provides exactly the kind of raw, unfiltered music content their audience craves. Or check out their shorter clips about boyband potential in artists, which are fun, engaging, and topical! What sets them apart is their signature visual style and their focus on hip-hop and music videos, making them a unique voice in the online music space.

Why They're Great & Where They Can Grow

Lyrical Lemonade excels at:

• Visual Identity: Their distinctive, high-energy aesthetic is instantly recognizable.
• Exclusive Content: They provide access to artists and content you can't find anywhere else.
• TikTok Strategy: They've really embraced TikTok's short-form video format and are building a strong presence there.

Looking ahead, Lyrical Lemonade could explore more interactive content, like Q&As with artists or behind-the-scenes tours. Also, expanding their presence on platforms like Twitch could open up new avenues for engaging with their audience.

Bottom Line

For brands, Lyrical Lemonade offers a direct line to a young, engaged audience passionate about hip-hop and music culture. For Lyrical Lemonade, doubling down on what makes them unique – their visual style and access to artists – while exploring new formats could propel them to even greater heights.