Overview

Car Throttle is your go-to online destination for all things automotive! They're passionate about cars and bring that enthusiasm to a massive audience. With a strong focus on their YouTube channel, they deliver engaging videos covering everything from car reviews and challenges to exploring hidden car collections. They currently boast over 4.7 million followers, and while they're a well-established channel, there are always opportunities to grow. They currently rank within the top 96% of creators globally, showcasing their significant presence in the online world.

Performance At A Glance

While Car Throttle has a huge fanbase, their follower count has seen a slight dip recently. They're growing at a rate of -0.10% over the last 30 days, which indicates a need to re-evaluate their content strategy to recapture audience growth. Their global ranking puts them in the top 96% of all creators, and they are in the top 94% in the UK, so they're definitely making an impact. Their average engagement rate sits at 2.37%, meaning their fans are pretty engaged with their content. Their CreatorDB score is 61/100, suggesting there's room to improve their overall online strategy.

What They Create

Car Throttle churns out a variety of content, from full-length YouTube videos and Shorts to Instagram posts and TikToks. They cover Autos & Vehicles, Automotive & Transportation, and even dabble in Media News. Recently, they've been testing different types of content, like driving all three Toyota MR2 models and comparing the Mercedes AMG A45S with the BMW M2. One of their popular recent videos explored Toyota's hidden car collection, offering viewers an exclusive peek into automotive history. What makes their content stand out is their genuine passion for cars and their willingness to try new things, like even crashing while trying a painful motorsport!

Why They're Great & Where They Can Grow

Car Throttle excels at creating engaging video content, showcasing their automotive knowledge, and exploring diverse topics within the car world. Their strengths lie in their strong YouTube presence, their willingness to experiment with different formats, and their genuine enthusiasm for cars, which shines through in their videos. An exciting opportunity for them could be to collaborate with other well-known automotive influencers to reach new audiences. They could also experiment with more live streams or Q&A sessions to foster a closer relationship with their fans.

Bottom Line

Car Throttle is a great partner for automotive brands looking to reach a large and engaged audience. For Car Throttle themselves, focusing on collaborative content and actively engaging with their audience through live streams or Q&As could help them reignite their growth and improve their CreatorDB score.