Gomathi's Kitchen

Overview

Gomathi's Kitchen is your go-to YouTube channel for delicious Tamil-language recipes, bringing authentic South Indian flavors right to your home. With a whopping 3.7 million followers, Gomathi shares easy-to-follow recipes, from everyday meals to traditional festival dishes. Ranked among the top 87% of global creators, Gomathi’s Kitchen is a trusted source for culinary inspiration, particularly for those looking for Tamil-language cooking content. Whether you're a seasoned cook or just starting out, Gomathi's Kitchen makes cooking fun and accessible.

Performance At A Glance

Gomathi's Kitchen is seeing solid growth, increasing their follower base by over 0.5% in the last month and over 3% in the last 90 days. While the 7-day growth has been stagnant, the overall trend is positive. They're ranked in the top 96% of creators in the USA and in the top 92% of Tamil-language channels, showcasing their strong presence. Their fans are super engaged with their content, boasting an impressive average engagement rate of 7.01%! CreatorDB gives them a score of 75/100, indicating a good overall performance and potential for further growth.

What They Create

Gomathi's Kitchen is all about mouthwatering Tamil cooking content! They primarily create YouTube videos, with a few Shorts and Reels sprinkled in. You'll find everything from step-by-step tutorials for classic dishes to innovative twists on traditional recipes. A recent hit is their "சர்க்கரை பொங்கல் ஈஸியா இப்படி செய்க சுவை 😋👌| Sakkarai Pongal Recipe in Tamil l Sweet Pongal Recipe" video, which racked up over 462,000 views by showing viewers how to easily make the popular sweet treat. Another popular upload is their Pongal Kulambu (traditional pongal gravy) recipe which has over 280,000 views. What makes Gomathi's Kitchen special is their clear instructions, warm personality, and focus on making authentic Tamil cuisine accessible to everyone.

Why They're Great & Where They Can Grow

Gomathi's Kitchen excels at creating easy-to-follow recipes, fostering a strong sense of community, and consistently delivering high-quality content. One exciting opportunity could be expanding into collaborations with other food creators, perhaps even some who cook other types of cuisine to broaden their audience. Another avenue to explore could be creating more short-form content (Reels and Shorts) to reach a wider audience through algorithm-friendly formats.

Bottom Line

For brands targeting the Tamil-speaking audience interested in cooking, Gomathi's Kitchen is a fantastic partner. For Gomathi's Kitchen, focusing on SEO optimization for video titles and descriptions, especially incorporating relevant keywords, can help boost visibility and attract even more viewers.