lil boat

Overview

Lil boat, better known as Lil Yachty, is a seriously cool and influential figure in the music and entertainment world. He's built a massive following of over 3.2 million subscribers on YouTube, where he shares everything from music videos and official tracks to vlogs and glimpses into his life. Ranking within the top 1% of all YouTubers globally (at #16,463), Lil Yachty's channel is a go-to destination for fans craving his unique brand of hip-hop and his engaging personality. He's not just making music; he's creating a whole vibe.

Performance At A Glance

While Lil Yachty's subscriber count remains steady right now, he's seen a slight uptick in growth over the last 90 days (0.62%). This means his existing audience is clearly sticking around! His fans are also super engaged with his content, boasting an impressive average engagement rate of 5.07%. To put that in perspective, he's pulling in an average of 579,539 views per video! CreatorDB gives him a solid score of 92/100, signaling he's doing a lot right in terms of content quality and audience connection.

What They Create

Lil Yachty's YouTube channel is a mix of music and lifestyle. He drops official music videos and tracks, showcasing his signature sound. But he also invites us into his world with vlogs, giving fans a peek behind the curtain. He also experiments with YouTube Shorts. For example, "Miranda Moments @Tea Time w/ Raven & Miranda" is a fun Short gaining traction with over 16,000 views, highlighting his collaborations with other creators. His content stands out because it's authentic – it's Lil Yachty being himself, whether he's spitting bars or just hanging out.

Why They're Great & Where They Can Grow

Lil Yachty excels at blending his musical talent with his personality, creating content that feels both professional and personal. He's also great at collaborating, bringing fresh energy to his channel. One exciting opportunity would be to lean even more into longer-form vlogs or behind-the-scenes content, giving fans an even deeper connection. Another idea would be to create more content around his passion for cars, tapping into the "Marine Automotive" niche identified in his content topics.

Bottom Line

For brands looking for a cool, authentic voice to reach a young and engaged audience, Lil Yachty is a fantastic partner. For Lil Yachty himself, continuing to experiment with different content formats and focusing on consistent uploads could further boost his growth.