Shamees Kitchen

Overview

Shamees Kitchen is a YouTube sensation and rising Instagram star, captivating audiences with her Malayalam-language cooking tutorials, DIY projects, and glimpses into her life. With a dedicated following of over 6.7 million, Shamees has carved a niche for herself, sharing delicious recipes and practical tips that resonate with viewers in India and beyond. Ranked as the 61st most popular Malayalam-language creator, she's clearly connecting with a huge audience who love her warm personality and helpful content.

Performance At A Glance

Shamees Kitchen boasts a massive following of over 6.7 million, and while the growth rate has been a little slow recently, with a slight dip in the past week, she's still steadily expanding her reach. Globally, she's within the top percentage of all creators (ranked #57,017), and ranks incredibly well within India (#6,056). Her fans are super engaged with her content, resulting in an average engagement rate of 2.14% – a testament to the quality and relevance of her videos. CreatorDB gives her a score of 81/100, indicating strong overall performance and potential.

What They Create

Shamees Kitchen primarily creates cooking tutorials and how-to videos on YouTube, with a growing presence on Instagram through Reels. She dives into everything from classic Indian dishes to easy snacks and DIY projects. Her content library includes 323 standard YouTube videos and 160 YouTube Shorts, alongside 1 Instagram post and 12 Reels. Recent hits include videos documenting her new home build, like "വർഷങ്ങളുടെ കാത്തിരിപ്പിനൊടുവിൽ ❤️ നമ്മുടെ വീട് പാലുകാച്ചൽ 🏡 | House Warming Vlog | Shamees kitchen" which garnered over 544,000 views. Another popular video is "എന്താ രുചി! ചോറിനും ചപ്പാത്തിക്കും വേറെ എന്തുവേണം😋 | Potato Bharta | Onion Bhorta Recipe | Easy Dish", showcasing her talent for simple and delicious recipes. What makes Shamees Kitchen stand out is her approachable style and the authentic connection she builds with her audience, making cooking feel accessible to everyone.

Why They're Great & Where They Can Grow

Shamees Kitchen excels at creating highly engaging cooking content, connecting with her audience through her relatable personality, and producing content in Malayalam, catering to a large and often underserved demographic. Opportunities for growth could include more frequent Instagram Reels to capitalize on the platform's algorithm and potentially expanding into English-language content to reach a broader international audience.

Bottom Line

For brands looking to collaborate with a popular and authentic creator in the Indian food and lifestyle space, Shamees Kitchen is an excellent choice. For Shamees, focusing on consistent posting schedules on both YouTube and Instagram, and incorporating more interactive elements like polls or Q&As, could further boost engagement and growth.