The Bramfam

Overview

The Bramfam is a vibrant family vlogging channel on YouTube, sharing their life experiences, travel adventures, and parenting journey with a dedicated audience of over 3.7 million followers. Known for their engaging personalities and relatable content, they offer a glimpse into the joys and challenges of family life, sprinkled with a healthy dose of humor and lighthearted pranks. While they're currently ranked around #99,898 globally, their focus on family and travel resonates strongly with viewers seeking authentic and heartwarming content.

Performance At A Glance

The Bramfam has a massive audience of over 3.7 million followers, making them a notable presence on YouTube. While their growth has slowed slightly recently, with a minor decrease in the last month, they've actually seen a slight increase over the past 90 days, indicating a potential for future growth. Their global ranking places them in the top 100% of creators, and they hold a similar position within the USA. Their average engagement rate sits at 1.65%, meaning their fans are super engaged with their content. Their CreatorDB score is 44/100, suggesting there's room to further optimize their content strategy.

What They Create

The Bramfam primarily creates vlogs, shorts, and Instagram content centered around family life, travel, and parenting. They share everything from everyday moments to exciting adventures, like their recent trip to China, documented in videos like "THE BRAMFAM TOOK A RISK AND FLEW TO CHINA! COME TRAVEL WITH US," which garnered over 65,000 views. They also sprinkle in relatable content, such as "My Husband FORGOT OUR ANNIVERSARY.. (would you get mad?)," which sparks conversation and engagement. Their content stands out because it feels genuine and relatable, offering viewers an inside look into the ups and downs of family life.

Why They're Great & Where They Can Grow

The Bramfam excels at creating relatable family content, showcasing their personalities, and engaging their audience with authentic storytelling. Their travel vlogs are particularly captivating, offering viewers a virtual escape. To further boost their reach, they could explore collaborating with other family vloggers or dive deeper into specific parenting topics that resonate with their audience.

Bottom Line

For brands looking to connect with family-oriented audiences, The Bramfam offers a fantastic opportunity. For The Bramfam themselves, focusing on consistent content creation and experimenting with new formats could help them reignite their growth and further solidify their position as a leading family vlogging channel.