Blender Guru

Overview

Blender Guru, with over 3.6 million subscribers on YouTube, is the place to go for all things Blender. They're the ultimate guide for aspiring 3D artists, offering everything from beginner-friendly tutorials to advanced techniques. Ranking in the top 99% globally amongst content creators, Blender Guru has carved out a unique niche by making complex 3D software accessible and fun for everyone. Think of them as the Bob Ross of digital art, guiding you through the creative process with a calm and encouraging approach.

Performance At A Glance

Blender Guru's audience is huge and steadily growing! While their 7-day growth is flat, they've seen a healthy 0.25% increase in the last 30 days and an impressive 1.41% jump over the past 90 days. They're sitting in the top 100% of creators in the US, and in the top 98% worldwide for English-speaking creators, showing they've got a strong hold on their market. But it's not just about numbers – their fans are super engaged, with an average engagement rate of almost 9%! Their CreatorDB score of 99/100 signals that they're doing almost everything right – consistently putting out high-quality, valuable content.

What They Create

Blender Guru primarily creates educational videos on YouTube, with a sprinkling of content on Instagram. You'll find everything from in-depth tutorials to quick tips and tricks. A perfect example is their ongoing "Donut" tutorial series, designed to teach the basics of Blender in a fun and engaging way. One of the latest videos, "Blender Basic Modelling Tutorial (Donut Part 2)", has racked up over 127,000 views, showing the series' enduring popularity. What makes their content stand out is the clear, concise explanations, combined with a friendly and approachable teaching style. They break down complex concepts into manageable steps, making Blender accessible to beginners while still offering valuable insights for more experienced users.

Why They're Great & Where They Can Grow

Blender Guru excels at creating highly engaging tutorials, building a strong community, and consistently delivering valuable content. They're also fantastic at staying on top of Blender's latest updates and integrating them into their tutorials. A great opportunity for growth could be expanding into more advanced, niche topics within Blender, catering to the growing number of experienced users in their audience. Another area to explore could be collaborations with other artists or studios, further exposing their brand to new audiences.

Bottom Line

For brands looking to partner with a leading figure in the 3D art space, Blender Guru is a fantastic choice. Alternatively, Blender Guru could consider creating more content showcasing real-world applications of Blender, or perhaps offering personalized coaching or mentorship programs to further monetize their expertise.