Overview

Arika's World is captivating millions on YouTube, crafting lighthearted moments that resonate with families worldwide. With over 18.5 million followers, Arika has built a strong community around her vlogs, particularly her engaging YouTube Shorts. Although her global ranking is #2,241,282 placing her in the top 85% of creators, her consistent, family-friendly content style makes her a go-to for easily digestible entertainment. Arika’s knack for capturing simple joys and everyday moments makes her content both relatable and highly shareable.

Performance At A Glance

Arika's World is on a roll! They're growing at a healthy pace, with a 4.37% increase in followers just last month and a whopping 17.09% growth over the last 90 days. Their fans are super engaged with their content, showing an average engagement rate of 3.82% - that's awesome! While their global ranking has room to climb, they rank in the top percentile within India (Rank #191) and among English-speaking creators (Rank #463). Their CreatorDB score is an impressive 90/100, showing they are doing a great job overall!

What They Create

Arika’s World primarily focuses on "People & Blogs" content, with a heavy emphasis on vlogs and short-form videos. They’ve mastered the art of creating bite-sized, universally appealing content, particularly through YouTube Shorts. Take, for example, their recent short "She found her ice cream in a huge jar of coke🥰☺️", which racked up over 22 million views! Or consider "Aru feeding cute egg 🤣 Tom&jerry #shorts" which gained almost 8 million views. These Shorts often feature playful scenarios involving children and everyday life, often with a touch of humor and relatability. They use a mix of YouTube videos, YouTube Shorts, and a smaller presence on Instagram with posts and reels. The simple, heartwarming nature of her content is what sets her apart and contributes to her high view counts.

Why They're Great & Where They Can Grow

Arika’s World excels at creating short, snackable content that's perfect for a quick laugh or a moment of heartwarming entertainment. They're also fantastic at tapping into universal themes that resonate with a broad audience. Furthermore, their consistency in uploading keeps their audience engaged and coming back for more. To level up, Arika could explore collaborating with other family-friendly channels or experimenting with longer-form content to build deeper connections with her audience.

Bottom Line

For brands looking to connect with a highly engaged family audience in India, Arika's World is a fantastic partner. For Arika, exploring more interactive content like Q&As or behind-the-scenes glimpses could further boost engagement and community loyalty.