Speed Records

Overview

Speed Records is a powerhouse in the Indian music scene, captivating a massive audience of over 49 million followers primarily on YouTube. They're not just a channel; they're a vibrant hub for the latest Punjabi and Bollywood music, serving as a launchpad for new artists and a reliable source for the hits you love. While ranked #27,011 globally, their real strength lies in their deep connection to the Indian audience, holding a strong position within the country's rankings. Speed Records is where the music comes alive, connecting artists and fans through engaging video content.

Performance At A Glance

Speed Records boasts a huge following, and while their growth rate is currently at 0.20% over the last 30 days, their massive base means even small percentage increases translate into tons of new listeners! Their global and country rankings show they're a major player, with room to climb even higher. What's really impressive is their average engagement rate of 1.48%. That means their fans are super engaged with their content, liking, commenting, and sharing the music they love. Their CreatorDB score of 81 out of 100 signals strong performance and a well-managed online presence.

What They Create

Speed Records is all about the music! They primarily produce music videos and shorts, focusing on Punjabi and Bollywood tracks. They consistently pump out both full-length music videos and bite-sized shorts to keep their audience hooked. A recent video, "Ishqa'n De Lekhe (Official Teaser)," is generating serious buzz with over 367,000 views, teasing an upcoming Punjabi movie. On the shorts side, they're using snippets of songs with catchy visuals to capture attention, like the short featuring Sabba’s "Beautiful," which has garnered over 26,000 views. Their content stands out because it's high-quality, professionally produced, and taps into current trends in the Indian music scene.

Why They're Great & Where They Can Grow

Speed Records excels at consistently delivering high-quality music content, fostering strong engagement with their audience, and leveraging both long-form videos and short-form content effectively. Opportunities exist for them to further amplify their reach by collaborating with other popular Indian creators outside of the music industry and by experimenting with interactive content formats like Q&As with artists or behind-the-scenes glimpses into music video production.

Bottom Line

For brands looking to tap into the massive Indian music market, Speed Records offers unparalleled access to a highly engaged audience. For Speed Records, continuing to diversify their content formats and explore collaborations could unlock even greater growth and solidify their position as a leading music platform.