Creed

Overview

Creed! The iconic rock band, boasting a massive following of nearly 3 million fans across YouTube, Instagram, and TikTok, continues to resonate with audiences. Primarily active on YouTube, Creed's official channel offers a trip down memory lane and a glimpse into their current endeavors. While their global ranking sits around #866,620, placing them in the top 95% of creators worldwide, it's their enduring musical legacy that truly sets them apart. They're not just a band; they're a cultural touchstone for a generation.

Performance At A Glance

Creed's fanbase is steadily growing, with a recent 30-day growth rate of 1.17%. While this may seem modest, it's a testament to their sustained relevance. Their fans are pretty engaged, too, with an average engagement rate of 2.57%. Considering their large following, this is a solid number! Their CreatorDB score of 76/100 indicates a strong overall online presence, reflecting consistent content and audience interaction. While their global and regional rankings could improve, their dedicated fanbase keeps them relevant.

What They Create

Creed's content is all about celebrating their music and connecting with fans. They share music videos, official trailers for re-releases and compilations, and behind-the-scenes glimpses of their "Summer of '99" tour. They utilize a mix of YouTube videos and Shorts, along with Instagram posts and Reels, and TikTok videos to reach their audience. One standout recent Short showcasing "The Best of Creed" achieved a solid 4.20% engagement rate, proving nostalgia still packs a punch. The official trailer for "THE BEST OF CREED" career-spanning collection also performed well, highlighting the band's continued appeal. Their content stands out by tapping into a strong sense of nostalgia and offering fans exclusive updates.

Why They're Great & Where They Can Grow

Creed excels at leveraging their existing catalog and brand recognition. They're also doing a great job of keeping fans updated on their current tour. Their use of short-form video is effective for grabbing attention. To further boost their online presence, they could consider creating more interactive content, such as Q&A sessions or behind-the-scenes looks at their songwriting process. Collaborating with contemporary artists or influencers could also introduce their music to a new generation.

Bottom Line

For brands looking to tap into a loyal and nostalgic audience, Creed offers a unique partnership opportunity. For Creed themselves, continuing to diversify their content formats and engage with fans on a more personal level could further amplify their online presence and solidify their legacy.