Sabrina Carpenter

Overview

Sabrina Carpenter isn't just a singer, she's a pop culture phenomenon. With a massive fanbase of nearly 99 million followers, primarily on Instagram, she's carved out a unique space for herself, blending catchy pop tunes with relatable lyrics and a dash of humor. Ranked #67 in the US and #4,772 globally, Sabrina's influence extends far beyond her music. She's a true entertainer captivating audiences with her personality and talent.

Performance At A Glance

Sabrina's got a serious following! Nearing 100 million fans, her audience is always growing, adding around 0.13% more each month. That's a lot of new listeners and followers! Globally, she’s in the top tier of creators, and her ranking in the US shows she's a major force in her home country. What’s even more impressive is how engaged her fans are – with an average engagement rate of 7.28%, her fans are super engaged with her content! CreatorDB gives her an 85/100, which means she's doing a fantastic job overall.

What They Create

Sabrina's content is a mix of music magic! She drops official music videos, lyric videos, and behind-the-scenes glimpses into her creative process on YouTube. Plus, she keeps it short and sweet with Instagram Reels and TikTok videos. Her recent "Such A Funny Way (Official Lyric Video)" is a perfect example of her style, racking up over 2 million views and showcasing her songwriting skills. She also shares snippets of her tour life, like her "Short n’ Sweet tour forever 💋" short, giving fans a taste of the energy and fun. The variety keeps things fresh and engaging for her audience.

Why They're Great & Where They Can Grow

Sabrina excels at creating authentic connections with her audience. She's a master of catchy hooks, relatable lyrics, and visually appealing content. Her live performance snippets, like those from SNL, give fans a taste of her talent and build excitement.

Opportunities for growth could include more behind-the-scenes content, showcasing her personality and creative process even further. Collaborations with other creators or brands could also broaden her reach and introduce her to new audiences.

Bottom Line

For brands, Sabrina Carpenter is a slam dunk. Her high engagement rate and massive reach make her the perfect partner for campaigns targeting Gen Z and young millennials. For Sabrina, continuing to experiment with different content formats and fostering deeper fan interactions will solidify her position as a top-tier creator.