Overview

BuzzFeed Celeb is your go-to YouTube channel for all things celebrity, pop culture, and trending moments! With a massive following of over 4.6 million, they keep fans hooked with fun interviews, quirky challenges, and all the latest buzz from the entertainment world. They're currently ranked in the top 100% of YouTube channels globally, proving they know how to keep their audience entertained and coming back for more. Whether it's a K-Pop group makeover or a kitten interviewing for a role in Stranger Things, BuzzFeed Celeb brings a unique, lighthearted spin to celebrity content.

Performance At A Glance

BuzzFeed Celeb boasts a huge and growing audience, currently expanding at a rate of just under 1% per month. While their global and regional rankings place them in the top 100% of YouTube channels, there's always room to climb! What's truly impressive is their incredibly engaged fanbase. With an average engagement rate of 5.51%, their viewers aren't just watching, they're actively liking, commenting, and sharing. Their CreatorDB score of 100/100 signals they're doing a fantastic job overall, nailing content creation best practices and resonating strongly with their audience.

What They Create

BuzzFeed Celeb dishes out a mix of YouTube videos and Shorts covering everything from celebrity interviews to pop culture trends. They've recently been experimenting with Shorts, and some are taking off! One standout is "A K-Pop Group Styled Me For A Week Feat. LE SSERAFIM," which scored nearly 400,000 views and a solid 7.35% engagement rate. This video is a perfect example of what they do best – blending celebrity access with relatable content. They also had a viral moment with "You better wake up or ENHYPEN is gonna bite! 🧛🏼🖤", which got over 123,000 views and a crazy high 15.14% engagement rate. BuzzFeed Celeb's content stands out because it's always fun, accessible, and often taps into trending topics, making it super shareable.

Why They're Great & Where They Can Grow

BuzzFeed Celeb excels at creating engaging content around trending topics, securing celebrity collaborations, and producing formats that work well on both long-form video and Shorts. One exciting opportunity would be to lean even further into interactive content, such as polls and Q&As with celebrities, to boost engagement even more. Also, deeper dives into niche fanbases could attract new viewers and strengthen existing community bonds.

Bottom Line

For brands seeking partnerships, BuzzFeed Celeb offers access to a huge, engaged audience hungry for entertainment and celebrity content. Creators could experiment with slightly longer Shorts or even multi-part series to keep fans hooked.