AsobiWorld / あそびわーるど

Overview

AsobiWorld, or あそびわーるど, is a captivating content creator based in Japan, primarily shining on YouTube. What makes them special is their diverse range of engaging content, blending entertainment, education, and DIY projects into a unique and captivating experience. With a dedicated following of over 4.3 million fans, they've built a significant presence online, reaching a global ranking in the top 90% of creators.

Performance At A Glance

While AsobiWorld boasts a huge following, their growth has unfortunately seen a slight dip recently, with a -0.68% decrease over the past month. They hold a global ranking in the top 90%, sitting at #1,735,535, and a country ranking in Japan in the top 85% at #57,842. Despite the recent dip in growth, their fans are super engaged with their content, resulting in a solid average engagement rate of 9.22%. Their CreatorDB score of 83/100 reflects the quality and consistency of their output, indicating they're doing a lot right!

What They Create

AsobiWorld creates a delightful mix of content spanning across YouTube videos and Shorts, as well as Instagram posts and Reels, and TikTok videos. They're known for their entertainment, film & animation, and educational content, with a focus on DIY projects, particularly in the "Howto & Style" niche. Recently, they've been exploring themes around popular animation like Howl's Moving Castle. One of their recent YouTube videos, "まぁちゃんの選択👉👉💖可愛いまぁちゃん💕," showcases their talent for capturing heartwarming moments and has garnered a good engagement rate of 3.57%. They are also experiementing with more cultural content such as the short, "【中国軍人ダンス】ハウルで足上げてみた #chinesesoldiersTibetanDance".

Why They're Great & Where They Can Grow

AsobiWorld excels at creating diverse content that resonates with a large audience. Their ability to blend entertainment with educational elements is a major strength. The high engagement rate indicates they've built a strong and loyal community. To boost growth, they could explore collaborations with other creators or brands. Focusing on current trends and viral challenges could also help them reach a wider audience.

Bottom Line

AsobiWorld is a fantastic creator with a dedicated fanbase. Brands looking for engaging collaborations should consider partnering with them to reach a diverse audience. For AsobiWorld, focusing on consistent content uploads and experimenting with trending topics could help them reverse the recent dip in growth and reach even greater heights.