Company Man

Overview

Company Man is your go-to YouTube channel for deep dives into the rises and falls of iconic brands and businesses. With a knack for storytelling and a keen eye for detail, Company Man brings history and economics to life, explaining complex topics in an engaging and accessible way. Boasting a strong following of 1.79 million subscribers, Company Man's videos are informative, entertaining, and consistently well-received, placing them in the top 99% of YouTubers globally and within the United States.

Performance At A Glance

Company Man has a solid and engaged audience, growing at a steady pace. While their 7-day growth is currently flat, they've experienced a 0.56% increase in subscribers over the past month and 90 days. This consistent growth reflects the enduring appeal of their content. Their global and country rankings both sit within the top 99%, indicating a strong presence in a competitive landscape. More importantly, their fans are super engaged with their content, boasting an average engagement rate of 5.75%. This translates to an average of 136,787 views per video. With a CreatorDB score of 79/100, Company Man is recognized as a high-quality creator who consistently delivers valuable content.

What They Create

Company Man primarily produces in-depth YouTube videos that explore the history, successes, and failures of various companies. Their content falls into the "Education" category, focusing on commentary and reviews related to universal topics. Recent videos include analyses of the fast-food rivalry in "Starbucks vs. Dunkin'," the struggles of "Family Dollar," and the broadcast landscape in "NBC vs. CBS vs. ABC vs. Fox." One standout example is "The Decline of Chi-Chi's...What Happened?", which achieved a particularly high engagement rate of 7.35%, showcasing the channel's ability to captivate viewers with compelling narratives. With 127 videos and only a couple of shorts, it is clear that their emphasis is on long-form content. What makes Company Man's content stand out is the thorough research, clear presentation, and ability to make business stories fascinating for a broad audience.

Why They're Great & Where They Can Grow

Company Man excels at:

• In-depth Research: Videos are well-researched and provide a comprehensive overview of each topic.
• Engaging Storytelling: They present complex information in an easy-to-understand and entertaining manner.
• Consistent Quality: They maintain a high standard of production and content.

Exciting opportunities they could explore include:

• Collaborations: Partnering with other educational YouTubers or business experts could expand their reach.
• Interactive Content: Live Q&A sessions or polls could further engage their audience.

Bottom Line

For brands seeking a partnership that offers insightful content with an engaged audience, Company Man is a fantastic choice. For Company Man themselves, experimenting more with YouTube Shorts could be a way to reach a wider audience, and diversifying content topics could help to attract viewers with different interests.