Overview

Ligue 1 McDonald's is your go-to source for thrilling football action straight from France! As the official channel for Ligue 1, they bring the excitement of French football to a massive audience, primarily on TikTok. With over 31 million followers, they're a major player in the sports content game, holding a global ranking of #43,087. They capture the best goals, the most skillful plays, and the unforgettable moments that define the league.

Performance At A Glance

Ligue 1 McDonald's boasts a huge fanbase, and they're growing steadily! Over the past month, they've seen a growth of 1.02%, showing they're consistently attracting new viewers. Their engagement rate sits at a healthy 3.81%, meaning their fans are super engaged with the content they're putting out. CreatorDB gives them a score of 86/100, which indicates they're doing a great job of creating content that resonates with their audience and follows best practices! While their global ranking is solid, there's always room to climb higher!

What They Create

This creator serves up a dynamic mix of football content, primarily through YouTube videos and Shorts, with a growing presence on TikTok. You'll find everything from highlight reels showcasing the league's biggest stars to in-depth features on up-and-coming players. Take, for instance, their short video "Leo Messi 🐐," which garnered over 15,000 views by highlighting the legendary player's skills. Or consider "The fastest goal in Ligue 1’s history ft. Messi, Mbappé and Neymar⚡️🤯" that provides highlights of some of the biggest stars. These kinds of short, punchy videos are perfect for capturing attention on the go. Their content stands out because it combines the thrill of live sports with expert editing and a focus on the players fans love.

Why They're Great & Where They Can Grow

Ligue 1 McDonald's excels at delivering timely highlights, showcasing top players, and using trending formats like Shorts and TikToks. They are really good at leveraging big names like Messi and Neymar to attract views, as well as providing a diverse range of content from full videos to quick shorts. An exciting opportunity would be to create more behind-the-scenes content or player interviews to deepen fan engagement. They could also explore more interactive content, like polls and quizzes, to boost participation.

Bottom Line

For brands looking to partner with a major sports channel, Ligue 1 McDonald's offers massive reach and engaged viewership. For the channel itself, focusing on diversifying content formats and boosting interaction could take them to the next level!