Shauni 🫶

Overview

Shauni 🫶 is a British content creator making waves, especially on TikTok, where she reigns supreme with a massive following of over 31 million! She's known for her fun and engaging videos that fall into the entertainment and personal blog categories. While her global ranking is within the top 100% at #70,058, her influence shines brightly in her home country, ranking at an impressive #23 in the UK! Shauni's a pro at capturing attention with content that's all about unboxing, toys, and pop culture.

Performance At A Glance

Shauni's got a huge fanbase, but her growth has slowed a bit recently, showing a slight dip of -0.30% over the last month. Even though the growth isn't as explosive as it once was, her engagement rate is sitting pretty at 2.20%, meaning her fans are still super engaged with her content. CreatorDB gives her a score of 62/100, which is solid and indicates she's doing a lot right, but there's always room to level up!

What They Create

Shauni's content is a delightful mix of fun and excitement. She dives into unboxing videos, especially those featuring trendy toys like Labubu and Minecraft collectibles. She's got a strong presence on YouTube with both regular videos and Shorts, but her TikTok game is where she truly shines. Recently, Shauni posted a video titled "get ALL your colours to win!!🤣 #game #colourline #shauniandjake #couple" which racked up over 48,000 views, showcasing her ability to create relatable and fun content with her partner. Her unboxing videos, like "Unboxing Entire Cases of Labubus!! RARE FINDS", are also a hit, proving her knack for tapping into popular trends.

Why They're Great & Where They Can Grow

Shauni excels at tapping into trending topics, especially in the toy and pop culture space. She's also great at creating engaging content that resonates with her audience, as evidenced by her consistent engagement rates. One exciting opportunity for Shauni could be to collaborate with other creators in her niche to reach new audiences. Another avenue to explore might be longer-form content on YouTube, delving deeper into her interests and building a stronger community there.

Bottom Line

For brands looking to tap into a massive and engaged Gen Z audience, Shauni is a fantastic partner. For Shauni, focusing on collaborations and experimenting with longer-form content could be key to boosting growth and solidifying her position as a top creator.