Diary of 4

Overview

Diary of 4 is a Canadian family content creator making waves across YouTube, Instagram, and TikTok! They're all about sharing relatable and funny moments from their everyday lives. Think heartwarming family interactions, hilarious challenges, and playful pranks. While they have a presence on multiple platforms, YouTube is definitely their main stage, where they've built a loyal following. With over 22 million followers, they're reaching a massive audience and currently rank within the top 93% of all channels globally.

Performance At A Glance

Diary of 4 boasts an impressive fanbase of over 22 million, and they're growing at a steady pace! In the last 30 days, they've seen a growth of 1.31%, and over the past 90 days, that number jumps to over 10%! While their global ranking is within the top 93%, their content truly resonates, as their fans are super engaged with an average engagement rate of 0.80%. CreatorDB gives them a score of 61/100, which means they're doing a solid job, but there's always room to level up!

What They Create

Diary of 4 serves up a delightful mix of comedy, entertainment, and personal vlogs. You'll find everything from short, punchy YouTube Shorts and TikTok videos to longer-form YouTube videos. They excel at family-friendly content, often featuring challenges, compilations, sketches, and pranks. A recent hit, "Chocolate surprise for Keegan 🍫👧🏻" gained over a million views, showcasing a sweet and funny moment between siblings. Another popular short, "Best Sister Ever 😂❤️" captures the heartwarming dynamic that makes their content so appealing. Their content stands out due to its genuine portrayal of family life, combined with a knack for creating relatable and comedic scenarios.

Why They're Great & Where They Can Grow

Diary of 4 shines at creating relatable family content that resonates with a broad audience. Their short-form videos are particularly engaging, and their comedic timing is on point. They also do a great job of tapping into universal themes like sibling relationships and family fun. An exciting opportunity for them would be exploring more collaborations with other family-focused creators. They could also experiment with longer-form storytelling on YouTube to further deepen their connection with their audience.

Bottom Line

For brands looking to tap into the family market, Diary of 4 is a fantastic partner. Their reach is substantial, and their content is brand-safe and engaging. Diary of 4 themselves could consider diving deeper into specific niche topics within family content, like parenting tips or educational content, to further diversify their appeal and boost their SEO.