Marlon Luz

Overview

Marlon Luz is a Brazilian content creator making waves with his Portuguese-language videos on YouTube and Instagram. Focused on Autos & Vehicles and Entrepreneurship, Marlon brings a unique perspective, often diving into the world of electric cars and the driving industry. With over a million followers and a YouTube channel that's his primary platform, he's built a solid community. While ranked in the top 97% globally (#477,957), there's still plenty of room for growth!

Performance At A Glance

Marlon's audience is steadily growing, currently expanding at a rate of 0.16% per month. That's a solid climb! His fans are also super engaged, with an average engagement rate of 3.08%. That means they're not just watching; they're liking, commenting, and sharing. He currently ranks in the top 93% of creators in Brazil (#40,296) and in the top 95% of Portuguese-language creators (#50,132). CreatorDB gives him a score of 69/100, which shows he's doing a good job overall but has potential to improve.

What They Create

Marlon primarily creates videos and Shorts on YouTube, with a smaller presence on Instagram through posts and Reels. He dives into topics like electric vehicles, the taxi industry, and entrepreneurial insights. A recent Short showcasing a 1974 electric car, the Gurgel Itaipu, absolutely exploded with nearly half a million views! He also uses Shorts to share quick tips for drivers and highlight interesting happenings in the automotive world, like a recent piece on taxi drivers removing a sign that sparked conversation. His content blends informative insights with a touch of personality, making it relatable and engaging.

Why They're Great & Where They Can Grow

Marlon is great at tapping into trending topics like electric vehicles, which are super hot right now. He's also building a strong community by asking questions and encouraging interaction in his Shorts. His consistency in posting, especially on YouTube Shorts, is helping him reach a wider audience.

An exciting opportunity for Marlon would be to collaborate with other Brazilian automotive or entrepreneurship creators. He could also experiment with longer-form content on YouTube to delve deeper into the topics he covers in his Shorts.

Bottom Line

For brands, Marlon Luz offers a great opportunity to connect with a highly engaged audience interested in Autos & Vehicles, especially electric cars, in the Brazilian market. For Marlon, focusing on collaborations and experimenting with different content formats could be the key to unlocking even greater growth.