Overview

Meet Preppy Kitchen, your go-to creator for all things delicious and beautifully presented! This talented chef and baker shares mouthwatering recipes, helpful tutorials, and visually stunning content across YouTube, Instagram, and TikTok, with YouTube being their main stage. Preppy Kitchen has carved out a fantastic niche, delighting nearly 8.7 million followers with their passion for cooking and baking. Their global ranking puts them in the top 2% of all creators, making them a significant voice in the online culinary world.

Performance At A Glance

Preppy Kitchen's audience is massive and growing steadily! They're adding new followers at a rate of almost 1% each month, with a 4.26% increase over the last 90 days. That's some serious growth! Globally, they're ranked within the top 2% of all creators, which shows how far their reach extends. What's even more impressive is how engaged their fans are – with an average engagement rate of 3.23%, it's clear their audience loves what they're putting out. Their CreatorDB score of 77/100 reflects their strong overall performance and influence in the culinary content space.

What They Create

Preppy Kitchen is all about making cooking and baking accessible and enjoyable. They create a mix of long-form videos and short, snappy content across various platforms. You'll find everything from detailed recipe walkthroughs to quick tips and tricks. Looking at recent content, their "Orange Cake" short is a standout, racking up over 430,000 views with its vibrant visuals and easy-to-follow instructions. Also popular is their "Easy Mini Cheesecakes Recipe" video, which received over 160,000 views and tons of positive engagement. The content stands out due to its high production quality, clear instruction, and charming presentation.

Why They're Great & Where They Can Grow

Preppy Kitchen shines with its clear and engaging tutorials, consistently high-quality production, and strong cross-platform presence. They excel at making complex recipes feel approachable. An exciting opportunity could be exploring more live cooking sessions on platforms like YouTube or Twitch to directly engage with their audience and build stronger connections. Another avenue for growth could be expanding into themed recipe series or collaborations with other food creators.

Bottom Line

For brands looking to partner with a successful and engaging food creator, Preppy Kitchen is a fantastic choice. For the creator themselves, doubling down on community engagement through live sessions and exploring collaborative content could be a recipe for even greater success!