Overview

Chelsea FC! It's more than just a football club, it's a global brand and a powerhouse in the Premier League. With a massive following of over 72.5 million across Instagram, YouTube, and TikTok, they're bringing the excitement of Stamford Bridge to fans worldwide. They're currently ranked #16,216 globally, showcasing their widespread influence. Chelsea FC doesn't just show the games; they offer an all-access pass to the club, connecting fans with their favorite players and all the behind-the-scenes action.

Performance At A Glance

Chelsea FC's fanbase is HUGE, and they're steadily growing! They've seen a 0.32% increase in followers over the last month, and a solid 2.16% jump over the past 90 days. They're sitting pretty high in the rankings, placing in the top percentage globally, within the UK, and among English-language accounts. Their fans are super engaged with their content, boasting an impressive average engagement rate of 8.20%! Their CreatorDB score is a strong 82/100, meaning they're doing a fantastic job of creating content that resonates with their audience.

What They Create

Chelsea FC delivers a mix of content that keeps fans glued to their screens! They share game highlights, player interviews, training footage, and behind-the-scenes glimpses into the world of Chelsea FC. They utilize different formats like standard YouTube videos and short, snappy clips on YouTube Shorts and TikTok. A recent YouTube video titled "Chelsea 2-0 Brentford | HIGHLIGHTS | Premier League 2025/26" racked up over 584,000 views, proving that fans love reliving the best moments. On the shorter side, a YouTube short "Cole converts 🫡" gained over 101,000 views with an amazing 9.15% engagement rate. Their content stands out because it's not just about the games; it's about the people, the passion, and the Chelsea FC community.

Why They're Great & Where They Can Grow

Chelsea FC excels at providing exclusive access, delivering high-quality match highlights, and fostering a strong sense of community through their content. They're really good at keeping their content timely and relevant, focusing on current matches and player updates. An exciting opportunity could be to collaborate with players on more personalized content, giving fans an even deeper connection. They could also explore more interactive content formats like polls and Q&A sessions to boost engagement even further.

Bottom Line

For brands looking to partner with a globally recognized football club, Chelsea FC offers massive reach and a highly engaged audience. For Chelsea FC, continuing to innovate with content formats and deepen the connection with individual players will only strengthen their bond with fans.