Mallemalatv

Overview

Mallemalatv is a popular Indian entertainment creator, primarily known for their YouTube channel. They bring the vibrant world of Indian television, especially Telugu content, to a massive audience of over 9.7 million followers. While their global ranking sits at #410,423, placing them in the top 98% of creators worldwide, their true strength lies in connecting viewers with snippets, promos, and behind-the-scenes glimpses of their favorite shows. They're the go-to source for staying updated on the latest happenings in the world of Telugu entertainment.

Performance At A Glance

Mallemalatv boasts a huge following, but recent growth has been relatively flat. While they've seen a slight increase of 0.67% in followers over the last 90 days, the past month and week have shown no growth. Their global ranking is solid, but their country (India) and language (English) rankings could use some love. Their average engagement rate is a decent 3.25%, meaning their fans are pretty active and responsive. CreatorDB gives them a score of 68/100, suggesting there's still room to optimize their content strategy and boost their overall performance.

What They Create

Mallemalatv serves up a mix of YouTube videos and Shorts, with a sprinkle of Instagram posts and Reels. Their content focuses on entertainment, particularly clips and promos from reality television and entertainment dramas, often related to Bollywood. For example, recent videos promote shows like "Rangula Ratnam" and "Sandhya Ragam," giving viewers a taste of what's to come. While shorter content like the "#SrideviDramaCompany" Shorts are also popular, they tend to have lower engagement rates. What makes their content stand out is their focus on specific Telugu TV programming, making them a key source for dedicated fans.

Why They're Great & Where They Can Grow

Mallemalatv excels at delivering timely updates and previews of popular Telugu TV shows. They also have a huge, established audience. Plus, their consistent posting schedule keeps fans coming back for more. To level up, they could experiment with more interactive content, like polls or Q&A sessions related to the shows they cover. Exploring collaborations with the actors and personalities featured in their videos could also attract a broader audience.

Bottom Line

For brands targeting the Telugu-speaking entertainment audience, Mallemalatv is a valuable partner. To the creator: consider diversifying content formats and engaging more directly with your audience to reignite growth and boost engagement.