Sevimli Dostlar

Overview

Sevimli Dostlar, which translates to "Cute Friends," is a mega-popular Turkish-language children's content creator from Brazil, capturing the hearts of millions with their adorable animated characters and catchy nursery rhymes. They've built a massive following, especially on YouTube, where they boast over 17 million subscribers. Ranking in the top 1% globally at #9,689 and #12 among Turkish-language channels, Sevimli Dostlar brings joy and education to kids around the world.

Performance At A Glance

Sevimli Dostlar has a huge audience, but their growth has been a little slow recently, decreasing slightly over the past month or so. However, looking at the last 90 days, they've actually seen positive growth! Their global and country rankings are solid, showing they are definitely a top player. Their engagement rate sits at around 0.43%, meaning their fans are pretty engaged with the content they put out. They've earned a CreatorDB score of 80/100 which is a great score, showing they are doing many things right!

What They Create

Sevimli Dostlar creates fun and educational videos for kids, primarily focusing on animated nursery rhymes and songs. They're super active on YouTube, with hundreds of videos and shorts. For example, their recent short, "Mini Mini Bir Kuş ➡️ Sevimli Dostlar (YENİ VİDEO YARIN!) #shorts #kids" (Mini Mini Bir Kuş ➡️ Cute Friends (NEW VIDEO TOMORROW!) #shorts #kids) got over 115,000 views, teasing an upcoming video. They also create longer-form videos, like "Mini Mini Bir Kuş 🐦 Sevimli Dostlar ile En Sevilen Bebek Şarkıları (3D YENİ VİDEO)," which combines their popular characters with classic baby songs in a vibrant 3D format. Their content stands out because of its bright animation, catchy tunes, and focus on universal themes that resonate with children everywhere.

Why They're Great & Where They Can Grow

Sevimli Dostlar excels at creating engaging and educational content for children in Turkish. Their animation is appealing, and their focus on nursery rhymes is a proven strategy for attracting young viewers. They also do a great job of using YouTube Shorts to promote their longer-form content. An exciting opportunity for them could be exploring collaborations with other children's content creators, even those in different languages, to expand their reach. They could also consider creating merchandise featuring their characters, which would be a hit with their young fans.

Bottom Line

Sevimli Dostlar is a fantastic channel for brands looking to connect with families and young children in the Turkish-speaking world. For Sevimli Dostlar, focusing on consistent short-form content and exploring merchandise options could be great ways to boost engagement and revenue.