Overview

Nauta is a Portuguese-speaking content creator based in Japan, bringing a unique blend of humor and gaming to nearly 9 million followers across YouTube and Instagram. Verified and making waves, Nauta is best known for their engaging YouTube content, especially their Shorts. Currently ranked #68,117 globally, Nauta's content resonates with a broad audience, making them a significant voice in the gaming and entertainment space. Their ability to connect with viewers through relatable comedy and gaming content is what truly sets them apart.

Performance At A Glance

Nauta's audience is massive, sitting pretty at almost 9 million followers! They're growing steadily, adding around 0.69% to their fanbase each month. While they're in the top percentile globally and within Japan, there's still room to climb those rankings. Their fans are super engaged with their content, boasting an average engagement rate of 3.78% – that's pretty impressive! CreatorDB gives them a solid score of 77/100, meaning they're doing a great job overall in terms of content quality, consistency, and audience interaction.

What They Create

Nauta is a master of short-form video content, dominating YouTube with Shorts that mix gaming, comedy, and everyday situations. They also dabble in longer YouTube videos and Instagram posts, but their bread and butter is definitely those catchy Shorts. Recently, their "A VIDA É UM SOPRO 😔🤣" Short racked up over 5.6 million views, showcasing their knack for relatable humor. Another standout is "FOI TUDO UM MAL ENTENDIDO! 🫠🤣", which also went viral with over 3.6 million views. Nauta's content stands out because it's funny, relatable, and often incorporates gaming elements, creating a perfect mix for their audience. They also effectively use sponsored content like in "A MELHOR INVENÇÃO DE TODAS! #publi" without sacrificing engagement.

Why They're Great & Where They Can Grow

Nauta really shines when it comes to creating relatable and funny short-form video content. Their humor translates well across different demographics, and their gaming content keeps things fresh. They're also great at incorporating sponsored content seamlessly. An exciting opportunity for Nauta could be exploring collaborations with other creators within the Portuguese-speaking gaming community to expand their reach. They could also experiment with live streaming on YouTube to further connect with their audience in real-time.

Bottom Line

For brands, Nauta is a fantastic partner for reaching a large, engaged, and diverse audience, especially within the gaming and entertainment sectors. For Nauta, leaning into more collaborative content and exploring live streaming could unlock even greater growth potential.